MUMBAI: Plant-based nutrition brand Plix has partnered GoKwik, an eCommerce enabler to further deepen its robust online presence and boost prepaid orders.
Founded by Rishubh Satiya and Akash Zaveri, the Mumbai-based company sells a wide range of plant-based nutrition products, such as workout supplements, ingestible sunscreens, hair growth serums and skincare products. Known for its innovative approach to making nutrition more interesting, Plix has a robust and extensive network of 130 million shoppers. With this partnership, GoKwik aims to improve the shoppers’ experience from the first point of the checkout, right till its end for Plix.
With GoKwik’s data-intelligence-driven solutions, Plix expects a significant increase in order conversions, a higher prepaid success rate and enhanced cost efficiency.
“We are excited to team up with GoKwik as we embark on this new chapter of growth. GoKwik’s expertise in eCommerce enables us to transform our shoppers’ online experience on our website at every stage of their shopping journey. We are already seeing higher conversions owing to their innovative and intuitive KwikCheckout solution.
“In the next few months, we are expecting to see further meaningful increase in this number. GoKwik’s team has been incredibly supportive as we navigate the eCommerce landscape. We believe this partnership will solidify our brand presence and propel us to the next level of growth” said Plix co-founder, Rishubh Satiya.
GoKwik leverages technology and data-driven solutions, such as its innovative product KwikCheckout, to help eCommerce brands enhance their growth by streamlining the checkout process. This improvement fosters a smoother shopping experience and boosts profitability. Additionally, GoKwik’s network data intelligence effectively minimises return to origin (RTO) losses, which happen when COD orders are returned before delivery, leading to increased operational, logistics, and other expenses for eCommerce brands.
Further, KwikEngage, the product of the strategic acquisition of Tellephant, is catering to increasing shopper engagement throughout the funnel and beyond.
“GoKwik aims to create an ecosystem where eCommerce brands can disrupt, thrive, and grow. Plix has driven major innovation in the Plant-based nutrition market. It quickly understood the needs of its target customers and hit the Product Market Fit by making products which are clean, natural and tasty. We are here and excited to support their ambitious growth goals.”
“We are committed to helping Plix to boost its D2C presence, ensuring their customers always get an elevated shopping experience,” said Chirag Taneja, Co-Founder and CEO of GoKwik.
GoKwik added that it houses over 10000 eCommerce brands, including Lenskart, Neemans, Man Matters, Shoppers Stop, and more, spanning fashion, beauty, health and nutrition, electronics, and other critical categories in the online shopping space. It recently announced its global expansion plans with the acquisition of Return Prime – a Shopify-based returns management app.
