Monday, September 25, 2023
MediaNews4U
  • Exclusive
  • Advertising
  • Media
    • Radio
    • Cable & DTH
    • Print
    • Digital
  • Television
  • OTT
  • Impassioned
  • Marketing
  • Campaigns
  • Analysis
  • Opinion
    • Opinion
    • Think Through
    • Prescience 2023
  • People
  • Events
    • Leader Speak
    • STRAIGHT TALK
    • Gamechangers
    • Print & TV Summit
No Result
View All Result
MediaNews4U
  • Exclusive
  • Advertising
  • Media
    • Radio
    • Cable & DTH
    • Print
    • Digital
  • Television
  • OTT
  • Impassioned
  • Marketing
  • Campaigns
  • Analysis
  • Opinion
    • Opinion
    • Think Through
    • Prescience 2023
  • People
  • Events
    • Leader Speak
    • STRAIGHT TALK
    • Gamechangers
    • Print & TV Summit
No Result
View All Result
MediaNews4U.com
No Result
View All Result
Home Featured

Home Credit and Hunter Games collaborate to accentuate customer engagement

by MN4U Bureau
July 5, 2021
in Featured, Mobile/Digital
Reading Time: 2 mins read
A A
Home Credit and Hunter Games collaborate to accentuate customer engagement
Share Share ShareShare

Mumbai: Home Credit India, a local arm of the international consumer finance provider Home Credit Group, has partnered with India’s gamification leader and revenue enhancement platform Hunter Games to enhance its customer’s experience base with powerful e-commerce and financial services cross-sells. Through this partnership, Home Credit and Hunter Games will be able to draw synergies for new customer acquisition, retention of existing customers and excite them with offers and deals on both platforms.

Further advancing its strategy, the company aims to create the ultimate gaming experience for gamers with Spin the Wheel. Leveraging the growing trend of gamification becoming the buzzword; Home Credit has curated ‘Spin the Wheel’ to increase user engagement and drive traffic to its platform.

Milan Dolansky
Milan Dolansky

Speaking on the tie-up, Milan Dolansky, Chief Digital Officer, Home Credit India, said; “Hunter Games is a creative gaming company with a solid foundation. We are delighted to partner with these creative minds as they understand how to engage the users and will help provide a renewed thrust to our new and existing customer base by keeping them engaged and motivated. As a company, we believe in evolving our strategy and look for innovative and engaging ways to expand our reach and connection that helps maximize user benefits.”

He further added, “Through this partnership, we aim to provide an edge to Home Credit by being pioneers in introducing this gamification service, thereby increasing awareness of our products and services amongst our digital customers”.

Dushyant Saraswat
Dushyant Saraswat

“This is an exciting partnership for us at Hunter Games, working with a Global Fintech firm such as Home Credit is amazing. With deep work together with the Home Credit team, we have a simple hyper-casual game, but it’s married to an evolved cross and up-sell campaign management platform for potent outcomes” said Dushyant Saraswat, Founder & CEO of Hunter Games.

As per industry sources, Gamification in India is valued at $12 billion currently and predicted to grow 30% annually to hit $31 billion by 2024. With gamification gaining momentum in India, this partnership aims to capitalize on the rising gamification trend to increase engagement to hardcore outcomes. Gamification is transforming the customer engagement dynamics in India where it would make the user experience more interactive in the long term.

Tags: Dushyant Saraswat Hunter GamesHome Credit IndiaHunter GamesMilan Dolansky Home Credit India

RECENT POSTS

Pulse Candy spotlights Lokmanya Tilak’s role in creating Ganpati fest to stoke patriotic fervour
Campaigns

Pulse Candy spotlights Lokmanya Tilak’s role in creating Ganpati fest to stoke patriotic fervour

September 25, 2023
0

Pulse Candy has unveiled a tribute for Ganesh Chaturthi, crafted by artist Arun Nura with a voice-over from actor Shreyas...

Read more
Hamdard appoints mSix&Partners as integrated media agency for medicine portfolio
Advertising

Hamdard appoints mSix&Partners as integrated media agency for medicine portfolio

September 25, 2023
0

mSix&Partners, a part of GroupM, has won the integrated media and social duties of Hamdard Laboratories, the oldest Unani medicine...

Read more
Disney+ Hotstar ropes in Kartik Aaryan to say #ItnaSabFreeKa
Campaigns

Disney+ Hotstar ropes in Kartik Aaryan to say #ItnaSabFreeKa

September 25, 2023
0

The excitement for ICC Men’s Cricket World Cup 2023 is palpable and as a run up to the cricket tournament, Disney+...

Read more
Anmol FruitBix conjures Tutti-Frutti rainfall to drive home product innovation
Campaigns

Anmol FruitBix conjures Tutti-Frutti rainfall to drive home product innovation

September 25, 2023
0

Anmol FruitBix’s campaign brings back perhaps a most cherished childhood favourite – Tutti-frutti. And how much better can it get...

Read more
BC Web Wise wins Joy Personal Care
Featured

BC Web Wise wins Joy Personal Care

September 25, 2023
0

Joy Personal Care has roped in BC Web Wise to handle its digital creative mandate following a multi-agency pitch. The...

Read more
Kellogg’s introduces Chocolate Mmmmeusli
Campaigns

Kellogg’s introduces Chocolate Mmmmeusli

September 25, 2023
0

Kellogg’s announced the launch of its Chocolate Muesli with the tagline, Mmmmuesli. As the tagline suggests, the choco variant offers...

Read more

LATEST NEWS

Hamdard appoints mSix&Partners as integrated media agency for medicine portfolio

Hamdard appoints mSix&Partners as integrated media agency for medicine portfolio

September 25, 2023
Disney+ Hotstar ropes in Kartik Aaryan to say #ItnaSabFreeKa

Disney+ Hotstar ropes in Kartik Aaryan to say #ItnaSabFreeKa

September 25, 2023

ANALYSIS

Chrome News Track 24th September: India Canada Diplomatic Row, Election 2024
Analysis

Chrome News Track 24th September: India Canada Diplomatic Row, Election 2024

September 25, 2023
0

Chrome Digital Track data on the most watched news stories online (Chrome News Track), is brought to you by Medianews4u.com....

PEOPLE

BBH India appoints Swati Balani as executive creative director
Featured

BBH India appoints Swati Balani as Executive Creative Director

September 25, 2023
0

BBH India has announced the appointment of Swati Balani as executive creative director in Mumbai. She will report to Parixit...

Rupert Murdoch steps down as chairman of Fox, News Corp

Rupert Murdoch steps down as chairman of Fox, News Corp

September 22, 2023

MARKETING

The Acko Way: Pushing Boundaries, Welcoming Change
Exclusive

The Acko Way: Pushing Boundaries, Welcoming Change

September 25, 2023
0

When Ashish Mishra started off at digital insurance player Acko in 2020 and wanted to hire a research firm, he...

Subscribe to Newsletters

ADVERTISING

Brands need competence and character; one without the other won’t work: S Subramanyeswar, MullenLowe Lintas Group
Advertising

Brands need competence and character; one without the other won’t work: S Subramanyeswar, MullenLowe Lintas Group

September 22, 2023
0

Delivering a  keynote on ‘Effective Brand Communication & its Impact on Society’ at the World Public Relations Forum on September...

Vermillion wins creative mandates of Aparna Enterprises and Nexon Paints

Vermillion wins creative mandates of Aparna Enterprises and Nexon Paints

September 22, 2023
GreyMatters wins communications mandate for CGIAR Gender Research Conference

GreyMatters wins communications mandate for CGIAR Gender Research Conference

September 21, 2023

PRINT

Rajasthan CM Ashok Gehlot launched Jaipur edition of 3 newspapers
Featured

Rajasthan CM Ashok Gehlot launched Jaipur edition of 3 newspapers

September 9, 2023
0

Jaipur witnessed a significant milestone in its media landscape as Hon’ble Chief Minister Shri Ashok Gehlot inaugurated the Jaipur editions...

‘Made of Chennai’ to be annual IP of The Hindu Group

‘Made of Chennai’ to be annual IP of The Hindu Group

August 10, 2023
After Bharat Express channel, Upendrra Rai to launch Hindi print daily

After Bharat Express channel, Upendrra Rai to launch Hindi print daily

August 3, 2023

THINK THROUGH

Opinion: After paying back 40K crore why would Mr Chandra default on 200 Cr to Yes Bank
Opinion

Opinion: After paying back 40K crore why would Mr Chandra default on 200 Cr to Yes Bank

June 18, 2023
0

One of the much-awaited merger deal in Indian Media and Entertainment ecosystem that is expected to create a largest Broadcast...

UPLIFT MEDIANEWS4U DIGITAL PVT LTD
No. 194B , Aram Nagar 2, JP Road,
Versova, Andheri West
Mumbai - 400061

For editorial queries:
[email protected]
[email protected] (Mumbai)
[email protected] (Bengaluru)

For business queries:
Smitha Sapaliga - +91-98337-15455
[email protected]

Recent News

Pulse Candy spotlights Lokmanya Tilak’s role in creating Ganpati fest to stoke patriotic fervour

Pulse Candy spotlights Lokmanya Tilak’s role in creating Ganpati fest to stoke patriotic fervour

September 25, 2023
Hamdard appoints mSix&Partners as integrated media agency for medicine portfolio

Hamdard appoints mSix&Partners as integrated media agency for medicine portfolio

September 25, 2023
Disney+ Hotstar ropes in Kartik Aaryan to say #ItnaSabFreeKa

Disney+ Hotstar ropes in Kartik Aaryan to say #ItnaSabFreeKa

September 25, 2023

Newsletter

Subscribe to Newsletters

Medianews4u.com © 2019 - 2023 All rights reserved.

  • The South Side Story 2023 Download Report
  • Goafest 2023: Day 3
  • Goafest 2023: Day 2
  • Goafest 2023: Day 1
  • Straight Talk Gallery 2022
  • The South Side Story 2022 Download Report
  • Focus 2022
  • Futurescope Conclave Gallery 2022
  • The South Side Story 2021 Download Report
  • FOCUS 2021
  • Exclusive
No Result
View All Result
  • Exclusive
  • Advertising
  • Media
    • Radio
    • Cable & DTH
    • Print
    • Digital
  • Television
  • OTT
  • Impassioned
  • Marketing
  • Campaigns
  • Analysis
  • Opinion
    • Opinion
    • Think Through
    • Prescience 2023
  • People
  • Events
    • Leader Speak
    • STRAIGHT TALK
    • Gamechangers
    • Print & TV Summit

Medianews4u.com © 2019 - 2023 All rights reserved.