Mumbai: HOWL Digital, one of India’s fastest-growing independent agencies, has secured the full-stack integrated marketing mandate for Greaves Electric Mobility, a pioneer in India’s EV and sustainable mobility sector. The strategic partnership marks a significant step forward for both organisations as the electric mobility market continues to expand across the country.
Under the mandate, HOWL Digital will drive the 360° marketing strategy for Greaves Electric Mobility, with a concentrated focus on boosting sales, deepening consumer engagement, increasing market share, and strengthening the brand’s leadership in India’s rapidly growing EV ecosystem.
Speaking about the win, Nabeel Merchant, Co-Founder & CEO, HOWL Digital, said, “It’s an incredible opportunity to partner with a brand that is shaping the future of EV mobility in India. The EV space is at a pivotal point, and we’re excited to bring our creativity, data-driven approach, and deep market understanding to accelerate Greaves’ journey.”
Reinforcing this vision, Vikas Singh, Managing Director, Greaves Electric Mobility, added, “Our mission has always been to make sustainable and affordable EV solutions accessible to every Indian. As the market expands, digital marketing becomes a key driver of awareness and customer connection. With HOWL as our partner, we plan to strongly engage consumers and shape the narrative on India’s transition to electric vehicles.”
The partnership further strengthens HOWL Digital’s growing footprint in the automobile and mobility space, underscoring its commitment to delivering digital-first, impact-led marketing solutions for brands driving India’s future of mobility.
