The IndianOil Grand Prix of India, organized by FairStreet Sports, in collaboration with Dorna Sports has announced Radio Mirchi 98.3FM as its exclusive Radio Partner for the very first MotoGP event of the nation set to take place at the Buddh International Circuit (BIC) in Greater Noida from September 22-24.
Through this exciting partnership, a wide array of engaging activities and entertainment will be set up at stalls located within the iconic BIC ground, ensuring a memorable race-day experience for spectators. These activities will cater to the motorsport enthusiasts present at the IndianOil Grand Prix of India which will witness 41 teams and 82 riders participating in the MotoGP™, Moto2, and Moto3 categories, featuring renowned names like Francesco Bagnaia, Marc Marquez, Marco Bezzecchi, Brad Binder, Jack Miller, and Jorge Martin.
Commenting on the partnership, Rohit Sharma, CMO of FairStreet Sports said, “We are delighted to welcome Radio Mirchi 98.3FM as our exclusive Radio Partner for the IndianOil Grand Prix of India. This partnership will elevate the fan experience to unparalleled heights, with stalls and engagement activities at the circuit. Additionally, Radio Mirchi 98.3 FM’s extensive reach will enable us to connect and resonate with motorsport enthusiasts all across the country.”
Radio Mirchi 98.3FM, the country’s leading FM broadcaster has a rich portfolio of associating with the country’s sporting teams and tournaments to contribute to the growth of numerous sports within the country. As the exclusive Radio Partner of the IndianOil Grand Prix of India, the dynamic RJs of Radio Mirchi 98.3FM will be actively involved in promoting and enhancing the race through their radio shows and interactions with listeners.
“Radio Mirchi 98.3FM is thrilled to be the exclusive radio partner of the IndianOil Grand Prix of India. Under this collaboration, we are excited to bring the thrill of motorsport to our listeners and play a part in promoting the biggest racing event in the country. We look forward to embarking on this electrifying journey and high-speed action,” said Kamal Jethva, Business Director & Senior VP (Delhi-NCR) of Radio Mirchi 98.3FM.
As per Nielsen Sports Fan Insights, 2022, the broadcast of the IndianOil Grand Prix of India will reach 450 million homes in 195 countries with the help of 90 broadcast network companies across the globe.
