Wednesday, October 4, 2023
MediaNews4U
  • Exclusive
  • Advertising
  • Media
    • Radio
    • Cable & DTH
    • Print
    • Digital
  • Television
  • OTT
  • Impassioned
  • Marketing
  • Campaigns
  • Analysis
  • Opinion
    • Opinion
    • Think Through
    • Prescience 2023
  • People
  • Events
    • Leader Speak
    • STRAIGHT TALK
    • Gamechangers
    • Print & TV Summit
No Result
View All Result
MediaNews4U
  • Exclusive
  • Advertising
  • Media
    • Radio
    • Cable & DTH
    • Print
    • Digital
  • Television
  • OTT
  • Impassioned
  • Marketing
  • Campaigns
  • Analysis
  • Opinion
    • Opinion
    • Think Through
    • Prescience 2023
  • People
  • Events
    • Leader Speak
    • STRAIGHT TALK
    • Gamechangers
    • Print & TV Summit
No Result
View All Result
MediaNews4U.com
No Result
View All Result
Home Advertising

Isobar announces Global Isobar Commerce Practice; to deliver commerce experience for clients

by MN4U Bureau
July 24, 2017
in Advertising, Featured
Reading Time: 2 mins read
A A
Isobar Trends Report 2018

Share Share ShareShare

1,000+ Commerce specialists in Isobar will power best-in-class Connected Commerce offering

Mumbai: Isobar, part of Dentsu Aegis Network, today announced the launch of a global Isobar Commerce practice. The commerce practice will deliver commerce experiences for clients through globally integrated platforms and solutions that are informed by local insight. This will bolster Isobar’s strategic capability to deliver commerce solutions through the Isobar Commerce practice and will include 1,000+ commerce specialists across Isobar’s network in Americas, EMEA and Asia-Pacific.

As part of the launch, centres of excellence have been established in Americas1, EMEA2 and Asia-Pacific3, and market-leading commerce company Bluecom will be rebranded as Isobar Commerce. The practice will include all Commerce centres of excellence, all e-Commerce, m-commerce, retail commerce experts and Commerce off-shore delivery centres within the Isobar network.

Combined with the digital creative, design capability and omni-channel expertise within Isobar, the Isobar Commerce practice will bring brand inspiration and commercial interaction closer together. The practice will further improve the performance, efficiency, and ROI for a client’s digital transformation efforts and support Isobar’s position as a leading digital agency. Isobar is the only agency named as a Leader on Gartner’s Magic Quadrant for Digital Marketing Agencies for the third consecutive time (2015, 2016, 2017) and as a Leader in The Forrester Wave™: Digital Experience Service Providers, Q4 2015.

The Practice will deliver commerce experiences using platforms and solutions with the biggest technology players, including Salesforce, Adobe, SAP Hybris and Magento –combining strategic, technology and operational support to multimarket and regional clients.  It will also cover strategy and brand commerce in third-party market-places, such as Amazon and Tmall. The end-to-end offering includes commerce strategy and consulting, customer experience design, data and technology implementation and platform management to ensure rapid growth for our clients.

Jean Lin
Jean Lin

Jean Lin, Global CEO, Isobar, explained: “The reinvention of last mile is a key part of business transformation today, and the commerce specialists from our global practice will help our clients to win in the digital economy.  As part of Isobar’s Brand Commerce strategy, we utilise data, customer experience and technology expertise to create seamless experiences that deliver measurable commercial success.  The creation of the Isobar Commerce practice will further strengthen our commerce capability and global consistency to bring brand inspiration and transaction closer.” 

Isobar is a Platinum Sales force Partner, is the Asia Pacific leader in Salesforce Commerce Cloud (Demandware) and has one of the largest Sales force Commerce Cloud skill-sets in the world.  Isobar is also a Global Alliance Partner with Adobe and an Adobe Marketing Cloud Specialized partner in AEM.  It is a SAP Hybris Partner and SAP Hybris Value Added Reseller (VAR), Microsoft Managed Partner, an Oracle Business Partner, an Apple Strategic Partner, and is the Asia-Pacific Leader for Magento.  Isobar Commerce was awarded 2016 Partner of the Year by Demandware and Magento.  Isobar also leverages partnerships with key ecommerce partners globally such as Amazon (Alexa skill certified), and Alibaba.

Isobar Commerce teams combine strategic, technology, experience design (CX) and operational support to deliver rapid growth for global brands and retailers and have delivered transformational commerce work for leading brands including include Asda, Clarins, Ecco, Lacoste, Nestle, Samsonite and Pandora and more.

Tags: Americas1Asia PacificDentsu Aegis NetworkEMEA2Global CEOGlobal IsobarIsobarIsobar Commerce PracticeJean Lin

RECENT POSTS

Expect strong double digit growth over last year this festive season: Mahesh Shetty, Viacom18
Exclusive

Expect strong double digit growth over last year this festive season: Mahesh Shetty, Viacom18

October 4, 2023
0

Viacom18 is buoyed by the response from advertisers to Bigg Boss in multiple languages. Head of Network Sales Mahesh Shetty...

Read more
India is a small market for us but it has growth potential: Martin Wady, Denman Professional
Exclusive

India is a small market for us but it has growth potential: Martin Wady, Denman Professional

October 4, 2023
0

Denman Professional, an 80-year old hair brush brand, is looking to expand its presence in the Indian market. On Tuesday,...

Read more
Leo Burnett former Global CCO Mark Tutssel is first recipient of LIA Legend Award
Advertising

Leo Burnett former Global CCO Mark Tutssel is first recipient of LIA Legend Award

October 4, 2023
0

London International Awards announced Mark Tutssel, former Executive Chairman/ Global Chief Creative Officer, Leo Burnett Worldwide, and Creative Chairman, Publicis...

Read more
Berger DampStop spells out core benefit in filmy fashion with Akshay Kumar and Gulshan Grover
Campaigns

Berger DampStop spells out core benefit in filmy fashion with Akshay Kumar and Gulshan Grover

October 3, 2023
0

Berger Paints India has introduced a range of waterproofing products – Berger DampStop. These products claim to perform multiple waterproofing-related...

Read more
Flipkart’s kids-as-adults pitch Cleartrip advantages during Big Billion Days sale
Campaigns

Flipkart’s kids-as-adults pitch Cleartrip advantages during Big Billion Days sale

October 3, 2023
0

The Flipkart kids are back. And this time, they are planning trips to the Far East, trending locations in India...

Read more
Partner Content: Delhi NCR earthquake on Hindi news channels’ streams
Analysis

Partner Content: Delhi NCR earthquake on Hindi news channels’ streams

October 3, 2023
0

In a shocking turn of events, Delhi NCR experienced an earthquake this afternoon that sent tremors throughout the city. The...

Read more

LATEST NEWS

India is a small market for us but it has growth potential: Martin Wady, Denman Professional

India is a small market for us but it has growth potential: Martin Wady, Denman Professional

October 4, 2023
Leo Burnett former Global CCO Mark Tutssel is first recipient of LIA Legend Award

Leo Burnett former Global CCO Mark Tutssel is first recipient of LIA Legend Award

October 4, 2023

ANALYSIS

Partner Content: Delhi NCR earthquake on Hindi news channels’ streams
Analysis

Partner Content: Delhi NCR earthquake on Hindi news channels’ streams

October 3, 2023
0

In a shocking turn of events, Delhi NCR experienced an earthquake this afternoon that sent tremors throughout the city. The...

PEOPLE

Wieden+Kennedy beefs up strategy team with Tania Dey and Snigdha Bose
Advertising

Wieden+Kennedy beefs up strategy team with Tania Dey and Snigdha Bose

October 3, 2023
0

In the year since Santosh Padhi took over as CCO and Ayesha Ghosh joined as President W+K India, the agency...

Vidyadhar Kale returns to media agency space, moves to Wavemaker as ED

Vidyadhar Kale returns to media agency space, moves to Wavemaker as ED

October 3, 2023

MARKETING

India is a small market for us but it has growth potential: Martin Wady, Denman Professional
Exclusive

India is a small market for us but it has growth potential: Martin Wady, Denman Professional

October 4, 2023
0

Denman Professional, an 80-year old hair brush brand, is looking to expand its presence in the Indian market. On Tuesday,...

Subscribe to Newsletters

ADVERTISING

Wieden+Kennedy beefs up strategy team with Tania Dey and Snigdha Bose
Advertising

Wieden+Kennedy beefs up strategy team with Tania Dey and Snigdha Bose

October 3, 2023
0

In the year since Santosh Padhi took over as CCO and Ayesha Ghosh joined as President W+K India, the agency...

Piyush Pandey: The man who made advertising Indian

Piyush Pandey: The man who made advertising Indian

October 2, 2023
Piyush - The good human

Piyush – The good human

October 2, 2023

PRINT

Print media ad revenue to remain below pre-Covid level in FY24: ICRA 
Featured

Print media ad revenue to remain below pre-Covid level in FY24: ICRA 

September 27, 2023
0

Information and Credit Rating Agency (ICRA) estimates revenues for the print media industry to grow by 8 to 10 pc...

Srinivasan K Swamy elected Chairman of Audit Bureau of Circulation for 2023-24

Srinivasan K Swamy elected Chairman of Audit Bureau of Circulation for 2023-24

September 16, 2023
Rajasthan CM Ashok Gehlot launched Jaipur edition of 3 newspapers

Rajasthan CM Ashok Gehlot launched Jaipur edition of 3 newspapers

September 9, 2023

THINK THROUGH

Opinion: After paying back 40K crore why would Mr Chandra default on 200 Cr to Yes Bank
Opinion

Opinion: After paying back 40K crore why would Mr Chandra default on 200 Cr to Yes Bank

June 18, 2023
0

One of the much-awaited merger deal in Indian Media and Entertainment ecosystem that is expected to create a largest Broadcast...

UPLIFT MEDIANEWS4U DIGITAL PVT LTD
No. 194B , Aram Nagar 2, JP Road,
Versova, Andheri West
Mumbai - 400061

For editorial queries:
[email protected]
[email protected] (Mumbai)
[email protected] (Bengaluru)

For business queries:
Smitha Sapaliga - +91-98337-15455
[email protected]

Recent News

Expect strong double digit growth over last year this festive season: Mahesh Shetty, Viacom18

Expect strong double digit growth over last year this festive season: Mahesh Shetty, Viacom18

October 4, 2023
India is a small market for us but it has growth potential: Martin Wady, Denman Professional

India is a small market for us but it has growth potential: Martin Wady, Denman Professional

October 4, 2023
Leo Burnett former Global CCO Mark Tutssel is first recipient of LIA Legend Award

Leo Burnett former Global CCO Mark Tutssel is first recipient of LIA Legend Award

October 4, 2023

Newsletter

Subscribe to Newsletters

Medianews4u.com © 2019 - 2023 All rights reserved.

  • The South Side Story 2023 Download Report
  • Goafest 2023: Day 3
  • Goafest 2023: Day 2
  • Goafest 2023: Day 1
  • Straight Talk Gallery 2022
  • The South Side Story 2022 Download Report
  • Focus 2022
  • Futurescope Conclave Gallery 2022
  • The South Side Story 2021 Download Report
  • FOCUS 2021
  • Exclusive
No Result
View All Result
  • Exclusive
  • Advertising
  • Media
    • Radio
    • Cable & DTH
    • Print
    • Digital
  • Television
  • OTT
  • Impassioned
  • Marketing
  • Campaigns
  • Analysis
  • Opinion
    • Opinion
    • Think Through
    • Prescience 2023
  • People
  • Events
    • Leader Speak
    • STRAIGHT TALK
    • Gamechangers
    • Print & TV Summit

Medianews4u.com © 2019 - 2023 All rights reserved.