Mumbai: On 6th June when Mr. Bachchan beckoned India to answer a question, kickstarting the registrations for the 10th season of Kaun Banega Crorepati at 8:30pm, just before the launch of Zindagi Ke Crossroads on Sony Entertainment Television, the show went on to achieve a milestone. For the very first time, the show clocked in maximum participation over a single question – 27.2 lakh entries from aspirants across the country.
For the first time in the history of Kaun Banega Crorepati, the registration has seen a mass hysteria of this volume. While the opportunity to sit on the hot seat is achieved by a lucky few, the show is synonymous with changing the fate of people who aren’t afraid to use their power of knowledge.
Kaun Banega Crorepati is a show that redefined the family game show genre on Indian Television and is awaited with bated breath by the audience each season. Registrations for this season are open till 22nd June wherein at 8:30pm a question will be released by Mr. Amitabh Bachchan. The mode of registration is to correctly answer these questions via SMS, IVRS or through Sony LIV.
Talking on the development Amogh Dusad, Head – Digital Products at Sony Entertainment Television said, “8:30pm on 6th June, just before the launch of our show Zindagi Ke Crossroads, saw a record breaking number being logged in the history of KBC registration and we are hoping that the entire nation continues to participate with the same fervour till 22nd June. Every time we set out with a new season of KBC with certain expectations, we are pleasantly surprised with the growing popularity that the show commands. This year too is no different and it only reinforces the power of knowledge that is waiting to be unleashed.”
Tune-in to Sony Entertainment Television or log on to www.setindia.com for more details on Kaun Banega Crorepati