In over 19 matches and a span of 22 days, Legends League Cricket has been successful in penetrating into the homes of cricket lovers all around the world as the live global viewership for the league was marked at 300 million.
“Legends League Cricket is a unique concept that brings back national and international cricketing heroes to the fore for fans to watch once again. We thank the broadcasting partners in India and across the world for bring the cricketing action to the homes of the fans.” Said, Mr. Raman Raheja, CEO, Legends League Cricket.
The league was successful on every count as the live Indian viewership alone contributed to 170 million out of the global 300 million, testament to the continued support and engagement of the fans. There was an 80% more watch timer per session over the complete course of the league with 15% higher TVR than the previous season.
“Legends League Cricket has continued to engage with and capture the imagination of cricket fans in the country. Fans have enjoyed watching their favorite legends and relive all the magical performances on the field once again.” Said, Mr. Prasana Krishnan, Co-Founder, FanCode
On the digital front, Legends League Cricket amassed a global footprint of over 1.56 billion and 884.2 million interactions across multiple channels/platforms. With over 182 million engagement on gaming platforms, the Legends League Cricket has solidified its position as one of the most viewed and engaged with sporting league in the country.
Legends League Cricket was broadcast in multiple countries including various languages on Disney+ Hotstar, and FanCode, ESPN+, Williow TV amongst others.
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(This information is published from a press release.)
