The agency would be responsible for developing the creative & social media strategy and thereby undertake execution for all of Carnival Cinema’s initiatives in the online space.
After a series of high level multi-agency pitch, Carnival Cinemas (a Carnival Group Company) has chosen Mumbai based social media agency, Little Monk Digital to handle the digital mandate of the cinemas chain. The agency which has an experience of handling an illustrious lists of clients in Bollywood including the likes of Vidya Balan, Boman Irani, Kangana Ranaut, Emraan Hashmi, Huma Qureshi, Junglee Pictures, Sony Pictures Networks and many others is steadily marching ahead in becoming the most sought after digital marketing firms in the country.
Commenting on the latest development, Bishal Paul, CEO of Little Monk Digital said, “We’re happy to collaborate and come on board for to handle the digital duties for one of the biggest cinema chains in the country. We’re taking great efforts in expanding our roster beyond our strongholds in the entertainment industry and this is a step closer to that. With Carnival, we intend to completely change the idea of how content is consumed on social media when it comes to the multiplex business”.
The account will be handled from Little Monk Digital’s Mumbai office.