Tuesday, July 8, 2025
MediaNews4U
  • Exclusive
  • Advertising
  • Media
    • Radio
    • Cable & DTH
    • Print
    • Digital Frontier
    • Gaming Nexus
  • Television
  • OTT
  • Ad-Tech
  • Marketing
  • Campaigns
  • Analysis
  • Opinion
    • Opinion
    • Think Through
    • Prescience 2023
    • Prescience 2024
  • People
  • Events
    • Leader Speak
    • STRAIGHT TALK
    • Gamechangers
    • Print & TV Summit
MediaNews4U
  • Exclusive
  • Advertising
  • Media
    • Radio
    • Cable & DTH
    • Print
    • Digital Frontier
    • Gaming Nexus
  • Television
  • OTT
  • Ad-Tech
  • Marketing
  • Campaigns
  • Analysis
  • Opinion
    • Opinion
    • Think Through
    • Prescience 2023
    • Prescience 2024
  • People
  • Events
    • Leader Speak
    • STRAIGHT TALK
    • Gamechangers
    • Print & TV Summit
MediaNews4U.com
Home Featured

Lizol tops Most Aired Campaign; OLX.IN is the Most Liked Campaign: Chrome Optimal+ Wk 8

by MN4U Bureau
March 11, 2020
in Featured, Analysis
Reading Time: 1 min read
A A
Colgate Swarna Vedshakti is the Most Watched Campaign while Reserve Bank of India is the 3rd Most Aired Campaign: Chrome Optimal+ WK 14
Share Share ShareShare

Chrome Data Analytics and Media’s Optimal+ data has released the comparative study of the performance of various brands in week 8 against week 7. The report categorizes the performance of brands under three broad categories namely Most Watched ads, Most Aired ads and the Most Liked ads based on analysis of data involving 34000-panel homes across the country.

ADVERTISEMENT

Most Aired:

Chrome Optimal+ data reveals that this week’s leadership position has been secured by Lizol, followed by new entrants on the 2nd and 3rd spot that is Amazon and Vanish Oxi Action. Previous week’s leader Dettol has been moved down to the 4th spot and the 5th spot on this category has been secured by new entrant Santoor Sandal and Turmeric.

Most Watched:

There has been no major change in the pecking order of Most Watched Campaigns of this week as Indigo Acrylic Laminate has maintained its leadership position this week also, OlX. In has moved up from the 3rd spot to the 2nd spot this week. For the last 3 spots in this category, we have 2 new entrants that is Everest Turmeric Powder and Samsung Galaxy S20 on the 3rd and 4th spot and for the last spot we have a previous week’s player Everest Tikhalal.

Most Liked:

OLX.IN moves up from the 3rd spot and is leading the category, followed by 4 new entrants that are Colgate Dental Cream, Amazon.In, Maruti Suzuki Vitara Breezer and Dabur Real Mixed Fruit Juice.

 

Tags: Chrome Data Analytics and MediaChrome Optimal+ Wk 8

RECENT POSTS

Indian viewers embrace fashion ads on CTV with ~97% ad completion rate: VDO.AI report
Analysis

Indian viewers embrace fashion ads on CTV with ~97% ad completion rate: VDO.AI report

July 4, 2025
0

Gurugram: In a strong signal of shifting consumer attention and media preferences, VDO.AI, a global advertising technology company, has revealed...

Read more
There is positive momentum related to Hollywood releases in India: Ormax Cinematix
Analysis

There is positive momentum related to Hollywood releases in India: Ormax Cinematix

July 4, 2025
0

MUMBAI: Ormax Cinematix's FBO: Accuracy update for June 2025 has been published. This edition of the monthly blog summarises Ormax...

Read more
Global Out of Home (OOH) spend reaches $46.2 billion in 2024, forecasted to hit $49.8 billion in 2025: WOO Global Expenditure Report
Analysis

Global Out of Home (OOH) spend reaches $46.2 billion in 2024, forecasted to hit $49.8 billion in 2025: WOO Global Expenditure Report

July 3, 2025
0

Mumbai: The World Out of Home Organization (WOO) has released its latest Global Expenditure Report, revealing that global OOH media...

Read more
53% of Indian Ransomware Victims Paid the Ransom: Sophos Reveals in 2025 Report
Analysis

53% of Indian Ransomware Victims Paid the Ransom: Sophos Reveals in 2025 Report

July 2, 2025
0

New Delhi: Sophos, a cybersecurity solution, has released its sixth annual State of Ransomware 2025 report, offering crucial insights into...

Read more
Boston Consulting Group names Yasushi Sasaki as next Asia Pacific Chair
Analysis

Boston Consulting Group names Yasushi Sasaki as next Asia Pacific Chair

July 1, 2025
0

Mumbai: Boston Consulting Group (BCG), a management consulting firm, has announced the appointment of Yasushi Sasaki as the next Asia...

Read more
Innovation Takes Center Stage: 95% of Indian Companies Rank It Among Top Priorities – BCG Report
Analysis

Innovation Takes Center Stage: 95% of Indian Companies Rank It Among Top Priorities – BCG Report

July 1, 2025
0

Mumbai: Despite mounting economic headwinds and geopolitical uncertainty, innovation remains firmly at the heart of corporate strategy—especially in India, where...

Read more

LATEST NEWS

Castrol India names Mrinalini Srinivasan as Chief Financial Officer

Castrol India names Mrinalini Srinivasan as Chief Financial Officer

July 7, 2025
Organic India and Sachin Tendulkar urge consumers to seek authenticity in new ‘Sirf Naam Se Nahi, Kaam Se Organic’ campaign

Organic India and Sachin Tendulkar urge consumers to seek authenticity in new ‘Sirf Naam Se Nahi, Kaam Se Organic’ campaign

July 7, 2025

ANALYSIS

Indian viewers embrace fashion ads on CTV with ~97% ad completion rate: VDO.AI report
Analysis

Indian viewers embrace fashion ads on CTV with ~97% ad completion rate: VDO.AI report

July 4, 2025
0

Gurugram: In a strong signal of shifting consumer attention and media preferences, VDO.AI, a global advertising technology company, has revealed...

PEOPLE

Castrol India names Mrinalini Srinivasan as Chief Financial Officer
People

Castrol India names Mrinalini Srinivasan as Chief Financial Officer

July 7, 2025
0

Mumbai: Castrol India Limited, a player in automotive and industrial lubricants, has announced the appointment of Mrinalini Srinivasan as its...

MARKETING

Fairmont & Raffles Jaipur appoints Ashwin Sharma as Cluster Director of Marketing & Communications
Marketing

Fairmont & Raffles Jaipur appoints Ashwin Sharma as Cluster Director of Marketing & Communications

July 7, 2025
0

Mumbai: Fairmont & Raffles Jaipur have announced the appointment of Ashwin Sharma as the new Cluster Director of Marketing &...

Subscribe to Newsletters

ADVERTISING

Social Beat appoints Maanesh Vasudeo as Chief Business Officer
Advertising

Social Beat appoints Maanesh Vasudeo as Chief Business Officer

July 7, 2025
0

Mumbai: Social Beat, one of India’s leading digital growth partners for consumer brands, has appointed Maanesh Vasudeo as Chief Business...

PRINT

The Hindu Group names A John Justin as Head of Brand Marketing
People

The Hindu Group names A John Justin as Head of Brand Marketing

June 17, 2025
0

Chennai: The Hindu Group (THG), publisher of leading media titles including The Hindu, businessline, Sportstar, and Frontline, has announced the...

AUTHOR'S CORNER

India’s Audience-Metering Wake-up Call: Balancing Innovation, Privacy & Credibility
Authors Corner

India’s Audience-Metering Wake-up Call: Balancing Innovation, Privacy & Credibility

July 7, 2025
0

India’s media ecosystem stands at a transformative precipice. The Ministry of Information & Broadcasting’s landmark move to open audience ratings...

UPLIFT MEDIANEWS4U DIGITAL PVT LTD
No. 194B , Aram Nagar 2, JP Road,
Versova, Andheri West
Mumbai - 400061

For editorial queries:
[email protected]
[email protected]

For business queries:
Smitha Sapaliga - +91-98337-15455
[email protected]

Recent News

Unilever Home Care and IPG Studios launch Sketch Pro

Unilever Home Care and IPG Studios launch Sketch Pro

July 7, 2025
Castrol India names Mrinalini Srinivasan as Chief Financial Officer

Castrol India names Mrinalini Srinivasan as Chief Financial Officer

July 7, 2025
Organic India and Sachin Tendulkar urge consumers to seek authenticity in new ‘Sirf Naam Se Nahi, Kaam Se Organic’ campaign

Organic India and Sachin Tendulkar urge consumers to seek authenticity in new ‘Sirf Naam Se Nahi, Kaam Se Organic’ campaign

July 7, 2025

Newsletter

Subscribe to Newsletters

Medianews4u.com © 2019 - 2024 All rights reserved.

  • The South Side Story 2023 Download Report
  • Goafest 2023: Day 3
  • Goafest 2023: Day 2
  • Goafest 2023: Day 1
  • Straight Talk Gallery 2022
  • The South Side Story 2022 Download Report
  • Focus 2022
  • Futurescope Conclave Gallery 2022
  • The South Side Story 2021 Download Report
  • FOCUS 2021
  • Exclusive
  • Exclusive
  • Advertising
  • Media
    • Radio
    • Cable & DTH
    • Print
    • Digital Frontier
    • Gaming Nexus
  • Television
  • OTT
  • Ad-Tech
  • Marketing
  • Campaigns
  • Analysis
  • Opinion
    • Opinion
    • Think Through
    • Prescience 2023
    • Prescience 2024
  • People
  • Events
    • Leader Speak
    • STRAIGHT TALK
    • Gamechangers
    • Print & TV Summit

Medianews4u.com © 2019 - 2024 All rights reserved.