New Delhi: Manappuram Finance Ltd., a non-banking financial company, has announced the appointment of Mr. Deepak Reddy as its new Chief Executive Officer. A seasoned industry expert, Reddy assumed his responsibilities today and will be leading the company through its next phase of strategic growth and innovation.
With over 30 years of experience across top-tier financial institutions, Reddy is widely recognised for building high-performing teams and delivering sustainable, profitable businesses. Prior to joining Manappuram, he spent over 17 years at Bajaj Finserv Ltd., where he played an instrumental role in launching and scaling critical business segments, including Business Loans, Personal Loans, Doctor Loans, Vendor Financing, and Solar Financing. Most recently, he led Bajaj Finserv’s Rural, Insurance, and Gold Loan verticals.
He also made notable contributions to human resources strategy, having served as Head of HR at Bajaj Finance Ltd., and later as the first Group Head of Human Resources at Bajaj Finserv Ltd. His early career includes leadership roles at American Express, where he headed the Personal and Small Business Loans division and served as Director – Platinum Credit Cards, as well as stints at MIRC Electronics Ltd. (ONIDA) and Standard Chartered Bank.
Commenting on the appointment, V. P. Nandakumar, Managing Director and current CEO of Manappuram Finance Ltd., said, “We are happy to welcome Mr. Deepak Reddy as our new CEO. His vast experience in financial markets and in developing high-performance teams will not only strengthen the company’s core business but also open new avenues for growth and excellence.”
In his new role, Reddy will be responsible for accelerating the company’s focus on its core businesses, including gold loans, vehicle finance, microfinance, MSME loans, housing finance, and digital lending. He is also expected to bolster Manappuram’s organisational culture, leadership pipeline, governance practices, and customer-centricity.
Reddy holds a Bachelor of Commerce degree and a Post Graduate Diploma in Management from TAPMI, Manipal.
The company’s Board of Directors has expressed full confidence in Reddy’s leadership and strategic vision to guide Manappuram Finance into its next growth chapter.
















