Cochin : Malayalam Satellite channel Mazhavil Manorama is all set launch a new fiction daily soap titled ‘Dathuputhri’ in its Prime time slot at 9.00PM to 9:30 PM. The channel hopes to tighten up its Prime-time offering with this new launch and firm up No.2 position in Malayalam market.
‘Dathuputhri’ will replace its existing serial ”Amala” which is currently running at 9.00pm and successfully completed around 400 episodes. The channel sources also state that they will will be launching another fiction show titled ”Manjurukum Kalam”, a Serial based on Malayalam Novel By Joycee. The launch date and other details are expected to be announced shortly.
Dathuputhri according to the channel sources is a serial with a beautiful blend of real life scenarios and characters of ordinary people to prosper in the real world.
The story of Dathuputhri revolves around a village girl named Kanmani, the lone survivor of a landslide gets adopted by the State government, reaches the family of Nandakishore (District Collector), and Hema, who had lost their daughter. The furtive re-appearance of their lost girl, Meenu makes things take an abrupt turn.
The story goes into a different track when a girl is reluctant to share the honours and privileges that she had been enjoying once in her homestead and society, with her monozygotic sister.
Speaking to tvnews4u.com Jude Attipetty, Chief of Programmes, Mazhavil Manorama said “The channel hopes to set new standards in fiction through this serial. The story revolves around a young girl who has survived a natural calamity. The subject of the story and its delivery will be a new experience for Malayalam television viewers. The stunning background visuals that have been created with utmost care give depth to the story and drives the narrative”.
The show will be Directed by famous television Director A.M. Nazeer. Earlier, he has directed successful fiction shows Parinayam and Pattusari.
The new fiction showgoes on-air today (2nd February 2015) onwards and scheduled to be aired on every Monday to Friday.
Mazhavil Manorama is has many other fiction shows like Ente Swantham Kootukari, Aniyathi, Balamani. The channel has raised to No. 2 position among GECs in Kerala market ahead of Surya TV.
