Jaipur: The event FICCI –The Great Indian Bazaar 2018 was an enthusiastic tourism centric gala. India’s 1 & Only Listed Market Research Company MRSS India launched its knowledge report titled “Rajasthan- A True Land Of Culture & Heritage ”on this occasion.
Rajasthan is sucha state within the Indian Union, which has withstood this acid taste of time and hasbeen able to deliver sustained tourist inflow banking upon the 3E’s of Exploration(of new hidden destination), Engagement (with the marketing support community and tourists) and Emergence (from the old traditional offerings to a modern morevibrant offering).
The MRSS knowledge Report describes the Tourism Unit Policy – Salient features and its’ implications andinitiatives taken up by the Government of Rajasthan to improve investment opportunity amongst other information. FICCI-MRSS report also describes 7 Point Suggestions to boost tourism in the State.
Dignitaries present were -Dr. JyotsnaSuri, Past President, FICCI, Chairperson, FICCI Tourism Committee & CMD, The LalitSuri Hospitality Group; Dr. SubodhAgarwal, Additional Chief Secretary, Government of Rajasthan; Ms. RashmiVerma, Secretary – Tourism, Government of India; Mr RandhirVikram Singh, Co-Chairman, FICCI Rajasthan State Council; Chief Minister of Rajasthan -VasundharaRaje.
Read the full report at :www.mrssindia.com