Sunday, June 4, 2023
MediaNews4U
  • Exclusive
  • Advertising
  • Media
    • Radio
    • Cable & DTH
    • Print
    • Digital
  • Television
  • OTT
  • Impassioned
  • Marketing
  • Campaigns
  • Analysis
  • Opinion
    • Opinion
    • Think Through
    • Prescience 2023
  • People
  • Events
    • Leader Speak
    • Straight Talk
    • Gamechangers
No Result
View All Result
MediaNews4U
  • Exclusive
  • Advertising
  • Media
    • Radio
    • Cable & DTH
    • Print
    • Digital
  • Television
  • OTT
  • Impassioned
  • Marketing
  • Campaigns
  • Analysis
  • Opinion
    • Opinion
    • Think Through
    • Prescience 2023
  • People
  • Events
    • Leader Speak
    • Straight Talk
    • Gamechangers
No Result
View All Result
MediaNews4U.com
No Result
View All Result
Home Featured

Myntra’s 14th edition of EORS enables 3000+ brands to connect with 42 lakh customers

by MN4U Bureau
July 10, 2021
in Featured, Marketing
Reading Time: 2 mins read
A A
Myntra’s 14th edition of EORS enables 3000+ brands to connect with 42 lakh customers
Share Share ShareShare

Bengaluru: The 14th edition of Myntra’s biannual flagship event, End of Reason Sale, concluded, with over 18 million products ordered by 4.2 million customers across the country, recording a 4X growth over business as usual (BAU). The Beauty and Personal Care category registered the highest growth among all categories at more than 150% over the June ‘20 edition, followed by Home and Living, Kidswear, Women’s wear, and Men’s wear. A record-breaking 220 million traffic sessions were clocked during the event, at 4x growth over BAU, with 15 million first-time visitors coming to the platform.

Myntra processed more than 11,000 items per minute at peak and has already shipped over 95% of the 18 million items before the conclusion of the event, thanks to the reach of its Kirana network, across 27,000 pin codes. Myntra’sKirana network is catering to 80% of the overall deliveries. Among metros, Delhi, followed by Bangalore and Mumbai had the highest number of orders, while Guwahati, Bhubaneshwar, and Dehradun among tier 2, and Imphal, Udaipur, and Shillong from tier 3, led the pack respectively. The most popular brands of EORS 14 were Nike, H&M, USPA, Puma, Roadster, HRX, Lakme, Maybelline, Boat among others. The event also witnessed high demand for many emerging brands such as Ahika, Indo Era, Athena, Libas, Sassafras, etc.

Amar Nagaram
Amar Nagaram

Speaking on the success of EORS 14, Amar Nagaram, CEO, Myntra, said, “EORS 14 has provided a strong impetus to brand and delivery partners and the artisan community who have been longing to make a strong comeback, while also giving shoppers an opportunity to get the best value offers to meet their fashion and lifestyle need states. This event has strengthened our relationship with brand partners who revamped themselves in these tough times and worked for hand in hand with us to provide the best shopping experience to our customers. The success of this event is a culmination of the efforts and resilience shown by every member of Myntra and its ecosystem.” 

Tags: Amar Nagaram MyntraEnd of Reason SaleMyntra

RECENT POSTS

Nihar Naturals emphasises every Woman's right to have appealing hair in latest ad
Campaigns

Nihar Naturals emphasises every Woman’s right to have appealing hair in latest ad

June 3, 2023
0

Nihar Naturals Hair Oil has launched a new TVC featuring its latest brand ambassador, Alia Bhatt. The campaign revolves around...

Read more
Dunzo turns power outages into rewarding experiences for its users
Campaigns

Dunzo turns power outages into rewarding experiences for its users

June 3, 2023
0

Dunzo, an on-demand delivery platform, has launched "LightGayiKya" campaign to change the way customers experience power cuts. By turning power...

Read more
CNBC-TV18 concludes Hyderabad chapter of 'Future. Female. Forward - The Women’s Collective' on a high note
Featured

CNBC-TV18 concludes Hyderabad chapter of ‘Future. Female. Forward – The Women’s Collective’ on a high note

June 3, 2023
0

CNBC-TV18, an English business news channel, hosted the Hyderabad city chapter of “Future. Female. Forward - The Women’s Collective”, a...

Read more
Amazon miniTV gears up to launch old-school romantic drama series 'Badtameez'
Featured

Amazon miniTV gears up to launch romantic series ‘Badtameez’

June 3, 2023
0

Amazon miniTV, Amazon’s free video streaming service, has announced its upcoming web-series ‘Badtameez Dil’, unveiling the teaser for the show....

Read more
Zee 24 Taas to host inaugural edition of Sahkar Parishad on 3rd June
Events

Zee 24 Taas to host inaugural edition of Sahkar Parishad on 3rd June

June 3, 2023
0

Zee 24 Taas, a Marathi news channel, is all set to host its inaugural season of Sahkar Parishad on Saturday...

Read more
LaLiga Football Schools and MTV India host Football Fiesta in Bangalore
Featured

LaLiga Football Schools and MTV India host Football Fiesta in Bangalore

June 3, 2023
0

LaLiga Football Schools (LLFS), in association with MTV India, announced the completion of one-day football fiesta for young football enthusiasts...

Read more

LATEST NEWS

Dunzo turns power outages into rewarding experiences for its users

Dunzo turns power outages into rewarding experiences for its users

June 3, 2023
CNBC-TV18 concludes Hyderabad chapter of 'Future. Female. Forward - The Women’s Collective' on a high note

CNBC-TV18 concludes Hyderabad chapter of ‘Future. Female. Forward – The Women’s Collective’ on a high note

June 3, 2023

ANALYSIS

Indian screenwriters dissatisfied with pay and credit: Ormax-Tulsea Survey
Analysis

Indian screenwriters dissatisfied with pay and credit: Ormax-Tulsea Survey

June 2, 2023
0

Indian screenwriters are dissatisfied with the pay and credit they receive for their work, according to a report titled 'The...

PEOPLE

eClerx Services appoints Kapil Jain as CEO
Featured

eClerx Services appoints Kapil Jain as CEO

June 3, 2023
0

Mumbai-based eClerx Services has announced the appointment of Kapil Jain as its CEO, subject to shareholder approvals. With a career...

Pluckk appoints Mamaearth’s Kunwarjeet Grover as Head of Growth

Pluckk appoints Mamaearth’s Kunwarjeet Grover as Head of Growth

June 3, 2023

MARKETING

KL Rahul invests in Sequoia-backed Hyugalife.com
Featured

KL Rahul invests in Sequoia-backed Hyugalife

June 3, 2023
0

Hyugalife, a health and wellness brand, has roped in Indian cricketer KL Rahul as investor and ambassador. The platform boasts...

Subscribe to Newsletters

ADVERTISING

#ARM Worldwide retains social media mandate for MTV India
Advertising

#ARM Worldwide retains social media mandate for MTV India

June 3, 2023
0

#ARM Worldwide, a digital marketing & communications consultant, has again retained the social media mandate for MTV India. Under this...

Sociowash renews digital mandate with multiple brands under Viacom18 network

Sociowash renews digital mandate with multiple brands under Viacom18 network

June 1, 2023
Wavemaker bags Reckitt India's media mandate

Wavemaker bags Reckitt India’s media mandate

June 1, 2023

PRINT

DB Corp Q3FY23: Ad revenue up 29 pc at Rs 11,233 mn
Featured

DB Corp’s total revenue grew by 21.2 pc to Rs. 21,682 mn in FY2023

May 19, 2023
0

DB Corp, a print media company and home to flagship newspapers - Dainik Bhaskar, Divya Bhaskar, Divya Marathi and Saurashtra...

Sportstar

The Hindu Group unveils Sportstar’s revamped edition

May 15, 2023
Dainik Bhaskar commemorates 40 years in Indore with 'Bhaskar Utsav'

Dainik Bhaskar commemorates 40 years in Indore with ‘Bhaskar Utsav’

May 8, 2023

THINK THROUGH

How native ads can help drive awareness, engagement and conversion for brands
Featured

How native ads can help drive awareness, engagement and conversion for brands

May 23, 2023
0

The rise of social media and content-sharing platforms has had a profound impact on how native advertising fits into the...

Contact Us :

UPLIFT MEDIANEWS4U DIGITAL PVT LTD

No. 194B , Aram Nagar 2, JP Road

Versova, Andheri West

Mumbai - 400061

Umanath.V
+91-99400-17868
[email protected]

Medianews4u.com © 2019 - 2023 All rights reserved.

No Result
View All Result
  • Exclusive
  • Advertising
  • Media
    • Radio
    • Cable & DTH
    • Print
    • Digital
  • Television
  • OTT
  • Impassioned
  • Marketing
  • Campaigns
  • Analysis
  • Opinion
    • Opinion
    • Think Through
    • Prescience 2023
  • People
  • Events
    • Leader Speak
    • Straight Talk
    • Gamechangers

Medianews4u.com © 2019 - 2023 All rights reserved.