Mumbai: Netcore Cloud, a global in AI-powered marketing automation and customer engagement, has announced the launch of Insights Agent, a cutting-edge AI tool designed to provide marketers with real-time, intuitive, and actionable campaign insights. A new addition to Netcore’s expanding family of marketing agents, Insights Agent helps bridge the gap between complex performance metrics and clear, strategic action.
“Marketers today don’t need more dashboards—they need decisions,” said Kalpit Jain, Group CEO, Netcore Cloud. “With Insights Agent, we’ve reimagined how campaign data is used—not just to report what happened, but to explain why and guide what to do next. This is Agentic AI at its best: empowering marketers to move faster, smarter, and with greater confidence.”
Fully integrated into the Netcore Cloud platform, Insights Agent allows users to simply ask natural language questions—like “Why did my Black Friday email underperform?”—and receive comprehensive answers, optimization advice, and executive-ready visuals in seconds.
Unlike generic analytics tools, Insights Agent is custom-trained on cross-channel marketing campaign data, including email, WhatsApp, SMS, and push notifications. Its conversational interface removes the need for SQL queries, BI licenses, or technical expertise—making data-driven marketing more accessible than ever.
Kedar Parikh, Chief Product Officer at Netcore Cloud, commented, “The real bottleneck in marketing today isn’t lack of data—it’s the time and expertise required to turn that data into action. Insights Agent eliminates that bottleneck. Whether you’re a CRM manager trying to fix a drop in CTR or a CMO preparing for a board review, the insights are now just one question away.”
Key features of the Insights Agent include:
- AI-personalised recommendations
- Cross-channel intelligence
- Embedded accessibility within the Netcore UI
- Executive-friendly data visuals
- Reduced cognitive overload and improved ROI
The Insights Agent is now live and available to all Netcore Cloud users, reinforcing the company’s vision of democratizing intelligent marketing through Agentic AI. This launch underscores Netcore Cloud’s continued leadership in equipping marketers with tools that convert complexity into clarity and insights into impact.
