Chennai: Tamil Nadu based VV Group’s Alliance Broadcasting Private Ltd owned 24 hours News and Infotainment Channel News7 Tamil has appointed R Vijay Anand as General Manager for National Sales.
He assumed the responsibilities from 5th July 2016 onwards and he will be reporting to the Managing Director of Alliance Broadcasting Mr. Subramanian.
As GM – National Sales Vijay Anand will be driving the Sales team of the channel in Regional and National Markets. He will also be working towards increasing the Ad sales revenue of the channel by roping in more new brands from Mumbai and Delhi markets and increasing the ad rates in possible areas.
Prior to this, he was working with Fever FM (91.9 FM) as GM – Sales, taking care of TN market. Vijay Anand has more than two decades of experience in Media Sales and he was associated with the companies like The Walt Disney Company taking care of Disney Channel Hungama and Disney XD for the TN Market, Star Vijay, India TV Hindi News Channel, Raj TV, Vikatan Group and Kumudham Magazine.
News7 Tamil has a strong presence in Tamil Nadu with a well-built editorial team and reports across each and every district of the state equipped with advanced Live Coverage devices. It also has the Asia’s largest News Room that is equipped with the state-of-the-art technology enabled video walls.
The Channel is available in Arasu Cable and other leading MSO Network and all leading DTH platforms. It also has presence in National and International distribution networks like Hathway, Siti Cable, Digi Cable, In Cable, Den Network, Libera Play, YuppTV and Channel Live.