Mumbai:The India Chapter of International Advertising Association (IAA),world’s only globally-focused integrated advertising trade association,presented its prestigious INDIAA Awards today at a ceremony hosted at the ITC Grand Maratha Hotel, Mumbai. The fifth edition brought together great minds in business, marketing, advertising and media to celebrate the best of advertising in the industry.
This year INDIAA Awards received 450 plus nominations across all the 18 categories.
Abhishek Karnani
IAA INDIAA Awards Chairman, Abhishek Karnani said, “This year, the awards have a new special category that has been included in the prestigious INDIAA Awards. The attempt is to highlight a good cause leading to societal change,that would also encourage participation from young professionals in our industry.”
(Caption: Harjit Singh Talwar, District Governor, Ms. Preeti Mehta, President,Rotary Club of Bombay presented #campaignforgood award to AdamyaMody, Kanchan Kesari, Reet Sawhney and Sanjana Dora of Ogilvy , seen with Abhishek Karnani, IAA INDIAA Awards Chairman and Suresh Narayanan, Chairman & MD, Nestle India Limited)
INDIAA awards felicitated the “Campaign for Good” award under the category INDIAA Young Professionals Award. In partnership with Rotary District 3141 and created by Ogilvy, the campaign was honoured for the exceptional communication in the category of elder care.
Viewed as the ultimate marketing accolade, the participants were judged by the jury that comprised of renowned business leaders including, Suresh Narayanan, Chairman & MD, Nestle India Limited, Eric Braganza, President, Haier Appliances India Private Limited, Abhishek Lodha, MD, Lodha Group, Neil George, MD, Nivea India, Marzin Shroff, MD & CEO, Eureka Forbes and Sangeeta Pendurkar, CEO, Pantaloons, Aditya Birla Group.
Suresh Narayanan, Jury Chairman and Chairman & Managing Director, Nestle India, encouraged the youth saying “You can be decent, honest, truthful and yet succeed.”
Drawing leadership lessons from the mystic poet like Kabir and Rahim he said “Gain the knowledge – Jatina pucho sadhu ki, puchlijiyegyan; Molkarotalwarka, padarahan do myan. Communication should be sweet to the heart, sweet to the soul – Aisivaniboliye, mannkaaapakhoye; Aurankosheetalkarein, Aaphusheetal hoy.The right Attitude matters – Bigaribaat bane nahi, laakhkaro kin koye; Rahimanbigareydoodhko, mathenamaakhanhoye.”
Campaigns with Social Purpose that received Special Jury Mention:
Vicks – One In A Million #TouchOfCare
Client: Procter & Gamble India ; Creative Agency: PublicisSingapor
The second Campaign with Social Purpose that received Special Jury Mention:
Prega News-Mother’s Day 2019 by Preganews #GoodNewsIsGenderFree
Client: Mankind Pharma Ltd ; Creative Agency: ADK Fortune
Since its inception, the INDIAA Awards AIMA have been conferred on leading marketing icons from the Indian industry, media, sport and entertainment. Over the years, the INDIAA Awards have become one of the most coveted marketing leadership honours in the country and are greatly valued.
INDIAA Awards 2019 – Winners
| Sr No | Category |
| 1 | AUTO FOUR WHEELERS
Land Rover-The Land of Land Rovers Q Client : Jaguar Land Rover India Creative Agency: Spark 44 India
|
| 2 | AUTO TWO WHEELERS- (Joint Winners in this category)
|
| (i) | Bajaj Auto-The World’s Favourite Indian
Client : Bajaj Auto Creative Agency: Leo Burnett
|
| (ii)
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Honda Activa-Honda Activa 125 – Solid Trust. Solid Power. Solid Body
Client : Honda Motorcycle & Scooter India Pvt. Ltd Creative Agency: Dentsu One |
| 3 | AUTO OTHERS
ZAP Subscribe-ZAP Subscribe Presents “It’s Love Nonetheless…”
Client : Zoomcar Creative Agency: Ogilvy
|
| 4 | CONSUMER DURABLES (Joint Winners in this category)
|
| (i) | Birla Aerocon-Birla Aerocon Pipes & Fittings – Naam
Client : CK Birla Group Creative Agency: Ogilvy
|
| (ii)
|
Voltas-Adjustable AC
Client : Voltas Ltd Creative Agency: Ogilvy |
| 5 | CONSUMER ELECTRONICS (Joint Winners in this category)
|
| (i) | Nokia-Google Lens
Client : Nokia Creative Agency: McCann |
| (ii)
|
Saregama Carvaan-Shaadi ka naya gift
Client : Goenka Group Creative Agency: The Womb |
| 6 | ONLINE COMMERCE
PhonePe-No Wallet Top-Up /Instant Bank To Bank Transfer / Safe & Secure
Client : PhonePe Creative Agency: Lowe Lintas
|
| 7 | TELECOM AND TECHNOLOGY (Joint Winners in this category)
|
| (i) | Vodafone-Making India Data Strong in crowded places
Client : Vodafone Creative Agency: Ogilvy
|
| (ii) | Idea-Idea 4G – India ka LIVE network
Client : Vodafone Idea Limited Creative Agency: BBDO India
|
| 8 | CORPORATE
Hindustan Unilever-Start A Little Good – Water
Client : Hindustan Unilever Ltd Creative Agency: Ogilvy
|
| 9 | BANKING AND FINANCE
Tata Capital-#WedEqual with Tata Capital Wedding Loan
Client : Tata Capital Ltd Creative Agency: Leo Burnett
|
| 10 | PHARMA, HYGIENE AND WELLNESS – (Joint Winners in this category)
|
| (i) | Combiflam-Strong pain ko do strong jawaab
Client : Sanofi India Creative Agency: Ogilvy
|
| (ii) | Dabur Chyawanprash-Double Immunity with Dabur Chyawanprash for Kids in Winters
Client : Dabur Creative Agency: McCann
|
| 11 | HOME DÉCOR
Ottomate Homes-Get Your Best Sleep, Ever!
Client : Ottomate International Creative Agency: The Womb
|
| 12
|
FASHION, ACCESSORIES & RETAIL
Bata-Sushant & Kriti X Bata | #SurprisinglyBata
Client : Bata India Ltd Creative Agency: Contract India
|
| 13 | HOME CARE
Ariel-Sons #ShareTheLoad
Client : Procter & Gamble India Agency : BBDO India
|
| 14 | PERSONAL CARE
Wild Stone Deo Talc-Wild Stone Deo Talc – Smell Like a Mister!
Client : McNROE Consumer Products Prt Ltd Agency : Ogilvy
|
| 15 | GOVERNMENT
ActionAid India-Join The Dots
Client : ActionAid India Agency : WatConsult
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| 16 | ENTERTAINMENT AND MEDIA- (Joint Winners in this category)
|
| (i)
|
Spotify-There’s a playlist for that | Game of Love
Client : Spotify India Creative Agency: Leo Burnett
|
| (ii) | Dailyhunt-#HarBhashaEqual only on Dailyhunt
Client : Dailyhunt Creative Agency: What’s Your Problem (WYP)
|
| Campaigns with Social Purpose – Special Jury Mention
|
|
| (i)
|
Vicks-Vicks – One In A Million #TouchOfCare
Client : Procter & Gamble India Creative Agency: Publicis Singapore
|
| (ii) | Prega News-Mother’s Day 2019 by Preganews #GoodNewsIsGenderFree
Client : Mankind pharma Ltd Creative Agency: ADK Fortune
|
