The Meta Influencer Revolution: What Brands Can Learn from AI
The influencer economy isn’t evolving. It’s being rebuilt. For years, brands have relied on human influencers to drive awareness, relatability, ...
73% of Power Partners exceed ROI expectations, far ahead of 22% of peers: Report
San Jose: The CMO Council, in partnership with WongDoody, has released its latest global research report, “Marketing’s Power Partners: AI and ...
Affluent India spends ₹2 lakh on dining annually; travel leads discretionary wallet: Visa report
Mumbai: Visa has released its latest Visa Consulting and Analytics (VCA) Whitepaper, India’s Affluent Economy 2025–2026, highlighting a significant shift ...
DOMS’ growth strategy blends accessibility and premium positioning to strengthen market presence across segments: Saumitra Prasad
Medianews4u.com caught up with Saumitra Prasad, Chief Marketing Officer, DOMS Industries. With over 20 years of experience across leading consumer ...
Maserati marks 100 years of the Trident, celebrating racing legacy and Italian excellence
Modena: Maserati is commemorating a historic milestone in 2026, marking 100 years of its iconic Trident logo—an enduring symbol of ...
Saibal Banerjee appointed as Business Head – Trade Sales at Cookie Man (Australian Foods)
Mumbai: Saibal Banerjee has been appointed as Business Head - Trade Sales at Cookie Man (Australian Foods). The move comes ...
CavinKare’s Nyle Introduces the Next Wave of Haircare from Routine to Results with Nyle++, Featuring Nyle++ 1st ever Serum Shampoo & Chia Seed Gel Shampoo
Chennai: Nyle, a range of premium natural and safe hair care products from FMCG major CavinKare Pvt. Ltd., has launched ...
Spinny celebrates Sachin Tendulkar’s birthday with nostalgia-led Mumbai film
Mumbai: Spinny has unveiled a digital film rooted in nostalgia and local culture, celebrating cricket legend Sachin Tendulkar on his 53rd ...
Wellbeing Nutrition partners Dhurandhar cast to spotlight flavour-first Whey Protein Range
New Delhi: Wellbeing Nutrition has partnered with actors Gaurav Gera and Mustafa Ahmed from the film Dhurandhar to promote its ...
Himalaya BabyCare launches soothing baby powder highlights benefits in new DVC
Mumbai: Himalaya BabyCare, part of Himalaya Wellness Company, has introduced the new Himalaya Soothing Baby Powder, designed specifically for newborns and ...
