3 out of 4 D2C brands now rely on creators to drive sales: New Playbook by DSGCP, Meta & ViralMint
Mumbai: India’s consumer-brand ecosystem is entering a pivotal decade, driven by a surge of digital-first D2C brands, rising consumption across ...
Ideabaaz sets new benchmark in Indian Television with record-breaking ₹8.5 crore investment deal
Mumbai: Ideabaaz, a startup reality show, is set to make national television history this Sunday with a landmark investment of ...
Touchstone LC taps Team Pumpkin to boost digital marketing and performance in India
Mumbai: Touchstone LC, a global leader in learning and development solutions for regulated, multilingual industries, has appointed Team Pumpkin, a ...
2026 set to be the year of guaranteed income for content creators: Trendweave
Gurugram: The creator economy continues to expand at a phenomenal pace, with global valuations reaching $104 billion and over 207 ...
Chupps and INTO Creative reimagine sustainability with a bold, human-centric ad campaign
Mumbai: Chupps Footwear, in collaboration with INTO Creative, has unveiled a powerful and deeply human campaign that challenges conventional narratives ...
Zeba Madni and Supriya Ullengala launch a creator-first talent agency, Madhouse Media
Mumbai: In a rapidly growing creator economy, two young industry professionals—Zeba Madni and Supriya Ullengala—have launched Madhouse Media, a creator-first, ...
93% of organised retail space sits within shopping centres in Tier 1 market: Knight Frank India
Mumbai: Knight Frank India has released its flagship retail report, Think India, Think Retail 2025 – Value Capture: Unlocking Potential, ...
Agilitas acquires one8 as Virat Kohli joins as Co-Founder to build India’s first global sports brand
Bengaluru: Agilitas Sports, the vertically integrated manufacturing-to-retail sports platform founded by Abhishek Ganguly, has announced the acquisition of one8, the ...
Nivin Pauly’s first web series ‘Pharma’ to stream on JioHotstar from December 19
Mumbai: JioHotstar has unveiled the trailer of Pharma, actor Nivin Pauly’s first-ever web series, via its JioHotstar Malayalam handle. The ...
AdCounty Media unveils OpsisAds to redefine AI-led mobile advertising performance
Mumbai: AdCounty Media Ltd., a global digital-first adtech leader known for building strong brand-to-consumer connections through AI-driven targeting and real-time ...
