Mumbai: Touchstone LC, a global leader in learning and development solutions for regulated, multilingual industries, has appointed Team Pumpkin, a full-service digital agency, to lead its next-generation digital marketing and performance initiatives across India.
The partnership aims to strengthen Touchstone LC’s digital presence through targeted performance campaigns, advanced analytics, and conversion-focused strategies, scaling brand engagement and qualified lead acquisition for the company’s multilingual eLearning and ABM offerings.
As part of the mandate, Team Pumpkin will oversee Touchstone LC’s paid media strategy, end-to-end campaign orchestration, hyper-targeted audience activation, and ROI optimization. High-impact digital channels will be leveraged to connect with L&D leaders, HR professionals, and business decision-makers across enterprise, healthcare, BFSI, and manufacturing sectors.
The core objective is to amplify Touchstone LC’s reach and support more organizations in building high-impact compliance, onboarding, and workforce capabilities using its tech-enabled, award-winning learning solutions.
Founded on a mission to make industry-ready talent a business differentiator, Touchstone LC empowers enterprises with localized, analytics-driven learning in 60+ languages, immersive AR/VR content, and proven microlearning models that boost retention and performance.
Commenting on the partnership, Vinod Chithambaran, EVP – Learning Products & Asia Pacific Sales, Touchstone LC, said, “At Touchstone, our goal is to help organizations future-proof their workforce through innovation and measurable talent outcomes. Team Pumpkin’s balance of creativity, performance analytics, and sectoral understanding makes them the perfect partner for our growth journey. With their deep digital expertise and ROI-driven execution, we aim to accelerate our outreach, strengthen our brand presence, and scale our impact among global HR and business leaders.”
Swati Nathani, Co-founder, Team Pumpkin, added, “Touchstone LC is setting new benchmarks in workforce transformation with their immersive and localized digital learning roadmap. We’re excited to support their ambitions—delivering measurable results and expanding Touchstone’s influence among enterprise clients seeking high-impact compliance and L&D solutions.”
Established in 2012, Team Pumpkin is recognized for ROI-centric digital solutions and growth campaigns across industries. The agency will service the Touchstone LC mandate from its Gurugram office, leveraging its expertise in performance marketing, content, and media strategy.
