Wednesday, December 31, 2025
MediaNews4U
  • Exclusive
  • Advertising
  • Media
    • Radio
    • Cable & DTH
    • Print
    • Digital Frontier
    • Gaming Nexus
  • Television
  • OTT
  • Ad-Tech
  • Marketing
  • Campaigns
  • Analysis
  • Opinion
    • Opinion
    • Think Through
    • Prescience 2023
    • Prescience 2024
  • People
  • Events
    • Leader Speak
    • STRAIGHT TALK
    • Gamechangers
    • Print & TV Summit
MediaNews4U
  • Exclusive
  • Advertising
  • Media
    • Radio
    • Cable & DTH
    • Print
    • Digital Frontier
    • Gaming Nexus
  • Television
  • OTT
  • Ad-Tech
  • Marketing
  • Campaigns
  • Analysis
  • Opinion
    • Opinion
    • Think Through
    • Prescience 2023
    • Prescience 2024
  • People
  • Events
    • Leader Speak
    • STRAIGHT TALK
    • Gamechangers
    • Print & TV Summit
MediaNews4U.com
Home Advertising

Performics India tops MMA SMARTIES Business Impact Index 2023

by MN4U Bureau
July 23, 2024
in Advertising
Reading Time: 1 min read
A A
Performics India tops MMA SMARTIES Business Impact Index 2023
Share Share ShareShare

Mumbai: Performics India, part of Publicis Groupe India, has topped the MMA SMARTIES Business Impact Index 2023 in the Digital/Specialist Agency Category, highlighting their ability to drive lasting business results for clients.

The MMA SMARTIES BII is a prestigious ranking system that assesses top agencies, brands, advertisers, and solution providers based on campaign business impact. Developed with WARC, the Index aids brands in selecting agency partners and validating their innovation.

Performics India’s rank in the index shows its ability to exceed expectations with award-winning campaigns across 11 countries and 4 regions, driving impressive business results.

Lalatendu Das

Lalatendu Das, CEO of Performics India said, “Performics ‘s razor-sharp focus on delivering and in fact, exceeding end business outcomes separates us from rest of the agencies. Over last few years, we have invested in building new integrated digital marketing capabilities to deliver sustainable growth on digital for our clients. As a result, Performics India has been winning new clients and growing at a rate much higher than industry average. In that context, being No. 1 on MMA SMARTIES business impact index further underlines our commitment to drive impact for our clients. Taking this opportunity, I would like to thank our clients for their trust in us, our team for delivering on our shared vision and MMA Global for the recognition.”

Tags: Lalatendu DasMMA SmartiesPerformicsPublicis Groupe IndiaWarc

RECENT POSTS

If You Blinked, You Missed a Decade: Inside Madison HiveMinds’ 2025 Year-End Note on the New Rules of Digital Marketing
Advertising

If You Blinked, You Missed a Decade: Inside Madison HiveMinds’ 2025 Year-End Note on the New Rules of Digital Marketing

December 31, 2025
0

Mumbai: In its year-end note for 2025, Madison HiveMinds argues that the past twelve months compressed nearly a decade of...

Read moreDetails
Madison HiveMinds wins Integrated Digital Marketing Mandate for Stahl Kitchens
Advertising

Madison HiveMinds wins Integrated Digital Marketing Mandate for Stahl Kitchens

December 30, 2025
0

Bangalore: Madison HiveMinds, a unit of the Madison Group, has secured the integrated digital marketing mandate for Stahl Kitchens, a...

Read moreDetails
Emma Sleep partners YAAP to accelerate growth in India’s premium sleep market
Advertising

Emma Sleep partners YAAP to accelerate growth in India’s premium sleep market

December 29, 2025
0

New Delhi: Emma Sleep, a mattress brand, has partnered with specialised digital marketing agency YAAP to strengthen its presence and...

Read moreDetails
Abhimanyu Khedkar elevated as MD & Head of Office – Mumbai at Leo Burnett
Advertising

Abhimanyu Khedkar elevated as MD & Head of Office – Mumbai at Leo Burnett

December 26, 2025
0

Mumbai: Leo Burnett India has elevated Abhimanyu Khedkar as Managing Director & Head of Office – Mumbai. He was previously...

Read moreDetails
Add Media Buzz wins Digital Media Mandate for Turno EV
Advertising

Add Media Buzz wins Digital Media Mandate for Turno EV

December 26, 2025
0

Mumbai: Add Media Buzz, an integrated digital and creative agency, has secured the digital media mandate for Turno EV, a...

Read moreDetails
Madison Turnt powers seamless end-to-end experience for IPL Auction 2026 in Abu Dhabi
Advertising

Madison Turnt powers seamless end-to-end experience for IPL Auction 2026 in Abu Dhabi

December 26, 2025
0

Abu Dhabi: Madison Turnt, the experiential marketing arm of Madison World, successfully delivered the end-to-end execution of the IPL Auction...

Read moreDetails

LATEST NEWS

L&T Finance launches ‘Sachet with Sachet’ cyber safety initiative to promote scam-smart financial decisions

L&T Finance launches ‘Sachet with Sachet’ cyber safety initiative to promote scam-smart financial decisions

December 31, 2025
ZEE5 to stream Vijay’s last on-stage appearance at Jana Nayagan Audio launch from January 4

ZEE5 to stream Vijay’s last on-stage appearance at Jana Nayagan Audio launch from January 4

December 31, 2025

ANALYSIS

D2C brands are no longer just selling sweets but shipping identity, aspiration and a taste if home: GoKwik report
Analysis

With ₹62 crore in orders, Noida became the highest-ordering pincode of 2025: GoKwik Wrapped 2025

December 30, 2025
0

New Delhi: Black Friday has officially emerged as India’s most powerful shopping moment, overtaking traditional festivals like Diwali to become...

PEOPLE

Arohan Financial Services names Arvind Murarka as Chief Information Officer
People

Arohan Financial Services names Arvind Murarka as Chief Information Officer

December 31, 2025
0

Mumbai: Arohan Financial Services Limited, a NBFC–Microfinance Institution (NBFC-MFI), has announced the re-joining of Arvind Murarka as its Chief Information...

MARKETING

Too Yumm! launches limited-edition K-BOMB chocolate noodles for festive season
Marketing

Too Yumm! launches limited-edition K-BOMB chocolate noodles for festive season

December 31, 2025
0

Mumbai: Too Yumm!, the Indian snacking brand known for bold innovation and off-beat flavour creations, has ushered in the festive...

Subscribe to Newsletters

ADVERTISING

Madison HiveMinds wins Integrated Digital Marketing Mandate for Stahl Kitchens
Advertising

Madison HiveMinds wins Integrated Digital Marketing Mandate for Stahl Kitchens

December 30, 2025
0

Bangalore: Madison HiveMinds, a unit of the Madison Group, has secured the integrated digital marketing mandate for Stahl Kitchens, a...

PRINT

Durga Chakraborty joins Dainik Bhaskar Group as Corporate Sales Head – South India
Print

Durga Chakraborty joins Dainik Bhaskar Group as Corporate Sales Head – South India

November 21, 2025
0

Mumbai: Dainik Bhaskar Group, India’s largest newspaper group, has further strengthened its leadership presence in the southern market with the...

AUTHOR'S CORNER

Sustainability in Indian Fashion: Differentiator or Mere Decoration?
Authors Corner

Sustainability in Indian Fashion: Differentiator or Mere Decoration?

December 31, 2025
0

There was a drop of 36% in clothing utilisation during 2000-2015 across the globe. In spite of this, the global...

UPLIFT MEDIANEWS4U DIGITAL PVT LTD
No. 194B , Aram Nagar 2, JP Road,
Versova, Andheri West
Mumbai - 400061

For editorial queries:
[email protected]
[email protected]

For business queries:
Smitha Sapaliga - +91-98337-15455
[email protected]

Recent News

Sustainability in Indian Fashion: Differentiator or Mere Decoration?

Sustainability in Indian Fashion: Differentiator or Mere Decoration?

December 31, 2025
L&T Finance launches ‘Sachet with Sachet’ cyber safety initiative to promote scam-smart financial decisions

L&T Finance launches ‘Sachet with Sachet’ cyber safety initiative to promote scam-smart financial decisions

December 31, 2025
ZEE5 to stream Vijay’s last on-stage appearance at Jana Nayagan Audio launch from January 4

ZEE5 to stream Vijay’s last on-stage appearance at Jana Nayagan Audio launch from January 4

December 31, 2025

Newsletter

Subscribe to Newsletters

Medianews4u.com © 2019 - 2025 All rights reserved.

  • The South Side Story 2023 Download Report
  • Goafest 2023: Day 3
  • Goafest 2023: Day 2
  • Goafest 2023: Day 1
  • Straight Talk Gallery 2022
  • The South Side Story 2022 Download Report
  • Focus 2022
  • Futurescope Conclave Gallery 2022
  • The South Side Story 2021 Download Report
  • FOCUS 2021
  • Exclusive
  • Exclusive
  • Advertising
  • Media
    • Radio
    • Cable & DTH
    • Print
    • Digital Frontier
    • Gaming Nexus
  • Television
  • OTT
  • Ad-Tech
  • Marketing
  • Campaigns
  • Analysis
  • Opinion
    • Opinion
    • Think Through
    • Prescience 2023
    • Prescience 2024
  • People
  • Events
    • Leader Speak
    • STRAIGHT TALK
    • Gamechangers
    • Print & TV Summit

Medianews4u.com © 2019 - 2025 All rights reserved.