Friday, August 7, 2026
MediaNews4U
  • Exclusive
  • Advertising
  • Media
    • Radio
    • Cable & DTH
    • Print
    • Digital Frontier
    • Gaming Nexus
  • Television
  • OTT
  • Ad-Tech
  • Marketing
  • Campaigns
  • Analysis
  • Opinion
    • Opinion
    • Think Through
    • Prescience 2023
    • Prescience 2024
  • People
  • Events
    • Leader Speak
    • STRAIGHT TALK
    • Gamechangers
    • Print & TV Summit
MediaNews4U
  • Exclusive
  • Advertising
  • Media
    • Radio
    • Cable & DTH
    • Print
    • Digital Frontier
    • Gaming Nexus
  • Television
  • OTT
  • Ad-Tech
  • Marketing
  • Campaigns
  • Analysis
  • Opinion
    • Opinion
    • Think Through
    • Prescience 2023
    • Prescience 2024
  • People
  • Events
    • Leader Speak
    • STRAIGHT TALK
    • Gamechangers
    • Print & TV Summit
MediaNews4U.com
Home Industry Brief

Pokémon Celebrates the Holiday Season with Immersive Experiences at IIT Bombay’s Techfest 2025

by MN4U Bureau
December 24, 2025
in Industry Brief
Reading Time: 3 mins read
A A
Pokémon Celebrates the Holiday Season with Immersive Experiences at IIT Bombay’s Techfest 2025
Share Share ShareShare

Mumbai: Wrapping up the year with a lively sense of celebration, Pokémon has brought a wave of excitement to IIT Bombay’s Techfest 2025 currently underway at the IIT Bombay campus in Powai. Transforming the grounds into a vibrant hub of interactive experiences, Pokémon Fiesta is welcoming students and visitors of all ages into a world of playful engagement, technology-led entertainment and larger-than-life moments that continue through 24 December 2025.

Day 1 unfolded with high energy and enthusiasm as a steady stream of audiences engaged with Pokémon’s on-ground attractions throughout the day and into the evening. A standout attraction was a special parade featuring Pikachu dressed as Santa which moved across the campus grounds drawing enthusiastic cheers, photo moments and setting a festive tone for Pokémon’s presence at the fest.

Another major highlight of Pokémon Fiesta is India’s first Pokémon drone show and Maharashtra’s biggest which debuted to an enthusiastic response on opening night and will continue to light up the skies daily at 9 PM for the remaining two days as well. Featuring an awe-inspiring display of 1,500 drones, the custom-designed aerial showcase brings the world of Pokémon to life through striking formations, including visuals of Pikachu in its recently introduced saree and kurta look.

Beyond the marquee moments, Pokémon Fiesta Pop-up continues to offer an energetic mix of interactive experiences including a meet-and-greet with Pikachu. Beyond this, there is also a chance to explore mobile app games such as Pokémon GO and Pokémon Trading Card Game Pocket. Both apps have seen gamers and enthusiasts gathering to explore gameplay, exchange strategies and enjoy friendly competition. Adding to the excitement are complimentary Pikachu sun visors which have quickly emerged as a fan-favourite takeaway, along with a bustling Pokémon merchandise booth offering plushies of the various Pokémon. Overall, Pokémon Fiesta promises to offer visitors an opportunity to engage with Pokémon in a fresh, memorable and deeply immersive way.

Speaking about the participation at Techfest 2025, Susumu Fukunaga, Corporate Officer at The Pokémon Company, said “Our participation at Techfest, IIT Bombay 2025 has been a truly rewarding experience. The enthusiasm we witnessed across Pokémon Fiesta, including the drone show reflects the deep affection and curiosity that audiences in India hold for Pokémon. This event allowed us to engage with students, families and young innovators in a meaningful way, and we are heartened by the enthusiasm we witnessed at every interaction. We look forward to building on the success of Pokémon Fiesta with many more dynamic, community-driven experiences across India in the coming years.”

Sharing their perspective on the collaboration, Anurag Etarvi from IIT Bombay Techfest, said “With every edition, Techfest strives to elevate the overall experience for our audiences, and having Pokémon as part of this year’s lineup has added a new layer of excitement and energy to the campus. The engagement we are seeing across the Pokémon attractions, from the parade and interactive zones to the drone show, has been phenomenal. It has been one of the most animated zones at the fest so far, and as we move into Day 2 and Day 3, we look forward to welcoming even more visitors to experience it.”

With strong participation, visible enthusiasm and a festive atmosphere across Day 1, the showcase remains open to more visitors to experience the joy and immersive entertainment that Pokémon brings to one of India’s most anticipated youth-centric platforms.

Follow Pokémon’s official Instagram account in India for updates. https://www.instagram.com/_pokemonofficialindia/

-Based on Press Release

Tags: Anurag EtarviPokemonSusumu Fukunaga

RECENT POSTS

Halli Power Reloaded on Zee Kannada from August 8; weekends at 9:00 PM and weekdays at 9:30 PM
Industry Brief

Halli Power Reloaded on Zee Kannada from August 8; weekends at 9:00 PM and weekdays at 9:30 PM

August 6, 2026
0

Bengaluru: Zee Kannada is all set to bring a refreshing new chapter in reality entertainment with Halli Power Reloaded, a...

Read moreDetails
MY FM’s “Growth Story – The Maharashtra Dialogue” brings together India’s leading voices in business, government and entertainment in Nashik
Industry Brief

MY FM’s “Growth Story – The Maharashtra Dialogue” brings together India’s leading voices in business, government and entertainment in Nashik

August 6, 2026
0

Mumbai: MY FM, the radio arm of Dainik Bhaskar Group, hosted “Growth Story – The Maharashtra Dialogue,” a flagship conclave...

Read moreDetails
News18 Bangla Hosts 4th Edition of Healthcare Summit 2026, Celebrating Excellence and Compassion in Bengal’s Healthcare Ecosystem
Industry Brief

News18 Bangla Hosts 4th Edition of Healthcare Summit 2026, Celebrating Excellence and Compassion in Bengal’s Healthcare Ecosystem

August 5, 2026
0

Kolkata: News18 Bangla successfully concluded the 4th edition of the News18 Bangla Healthcare Summit 2026, bringing together some of the...

Read moreDetails
Hulp Raises $2.6M to Scale AI-powered Personal Assistance for Urban Indian Households
Industry Brief

Hulp Raises $2.6M to Scale AI-powered Personal Assistance for Urban Indian Households

August 5, 2026
0

Gurugram: A personal assistance and concierge platform, Hulp, today announced a seed fund raise of $2.6 million led by Sparrow...

Read moreDetails
Bihar Tak
Industry Brief

Bihar Tak Dominates Viewership on the Election Result Day

August 5, 2026
0

Bihar Tak, India's leading digital news platform for Bihar, delivered a dominant performance during the Bankipur By-Election Result Day, emerging...

Read moreDetails
GoTrust appoints Umesh Mehta to its Advisory Board to Strengthen Enterprise AI, Cybersecurity and Data Privacy Leadership
Industry Brief

GoTrust appoints Umesh Mehta to its Advisory Board to Strengthen Enterprise AI, Cybersecurity and Data Privacy Leadership

August 4, 2026
0

New Delhi: GoTrust, India's leading AI-powered data privacy, governance, and cybersecurity platform, today announced the appointment of Umesh Mehta to...

Read moreDetails

LATEST NEWS

Shruthi Subramaniam

BBDO India’s Shruthi Subramaniam Joins Global Jury for The One Club’s Young Ones ‘Get Out the Vote’ Competition

August 7, 2026
Halli Power Reloaded on Zee Kannada from August 8; weekends at 9:00 PM and weekdays at 9:30 PM

Halli Power Reloaded on Zee Kannada from August 8; weekends at 9:00 PM and weekdays at 9:30 PM

August 6, 2026

ANALYSIS

WARC
Analysis

Campaign effectiveness rises up to 70% when creative strategy matches audience: WARC

August 6, 2026
0

Mumbai: Brands relying heavily on social and creator marketing risk limiting long-term growth unless they combine it with broader emotional...

PEOPLE

Krishnan Sundaram
People

Bajaj Electricals Appoints Former HUL Executive Krishnan Sundaram as Chief Growth & New Business Officer

August 7, 2026
0

Mumbai: Bajaj Electricals has strengthened its senior leadership team with the appointment of Krishnan Sundaram as Chief Growth & New Business Officer, effective August...

MARKETING

CavinKare launches premium salon brand ‘Dermaxix’, expands presence in luxury professional beauty segment
Marketing

CavinKare launches premium salon brand ‘Dermaxix’, expands presence in luxury professional beauty segment

August 6, 2026
0

Chennai: CavinKare has announced the launch of Dermaxix, a premium professional skin and hair care brand developed exclusively for luxury...

Subscribe to Newsletters

ADVERTISING

OPEN Strategy
Advertising

OPEN Strategy & Design elevates senior leaders to drive next phase of growth

August 6, 2026
0

Mumbai: Independent brand strategy consultancy OPEN Strategy & Design has announced key leadership elevations as it strengthens its leadership team...

PRINT

Times of India Tops Government Print Advertising Spend as Centre Allocates Rs 910.4 Crore Over Five Years
Media

Times of India Tops Government Print Advertising Spend as Centre Allocates Rs 910.4 Crore Over Five Years

August 5, 2026
0

New Delhi: The Times of India emerged as the largest recipient of the Union government's print advertising expenditure between FY2020-21...

AUTHOR'S CORNER

Building Brand Differentiation in a Competitive Construction Market
Authors Corner

Building Brand Differentiation in a Competitive Construction Market

August 6, 2026
0

Market presence can be created through capacity, distribution and communication, but market leadership must be earned through performance. This is...

UPLIFT MEDIANEWS4U DIGITAL PVT LTD
No. 194B , Aram Nagar 2, JP Road,
Versova, Andheri West
Mumbai - 400061

For editorial queries:
[email protected]
[email protected]

For business queries:
Smitha Sapaliga - +91-98337-15455
[email protected]

Recent News

Krishnan Sundaram

Bajaj Electricals Appoints Former HUL Executive Krishnan Sundaram as Chief Growth & New Business Officer

August 7, 2026
Shruthi Subramaniam

BBDO India’s Shruthi Subramaniam Joins Global Jury for The One Club’s Young Ones ‘Get Out the Vote’ Competition

August 7, 2026
Halli Power Reloaded on Zee Kannada from August 8; weekends at 9:00 PM and weekdays at 9:30 PM

Halli Power Reloaded on Zee Kannada from August 8; weekends at 9:00 PM and weekdays at 9:30 PM

August 6, 2026

Newsletter

Subscribe to Newsletters

Medianews4u.com © 2019 - 2025 All rights reserved.

  • The South Side Story 2023 Download Report
  • Goafest 2023: Day 3
  • Goafest 2023: Day 2
  • Goafest 2023: Day 1
  • Straight Talk Gallery 2022
  • The South Side Story 2022 Download Report
  • Focus 2022
  • Futurescope Conclave Gallery 2022
  • The South Side Story 2021 Download Report
  • FOCUS 2021
  • Exclusive
  • Exclusive
  • Advertising
  • Media
    • Radio
    • Cable & DTH
    • Print
    • Digital Frontier
    • Gaming Nexus
  • Television
  • OTT
  • Ad-Tech
  • Marketing
  • Campaigns
  • Analysis
  • Opinion
    • Opinion
    • Think Through
    • Prescience 2023
    • Prescience 2024
  • People
  • Events
    • Leader Speak
    • STRAIGHT TALK
    • Gamechangers
    • Print & TV Summit

Medianews4u.com © 2019 - 2025 All rights reserved.