Mumbai: PROHED has secured the digital performance marketing mandate for Soul Doctor, a fast-growing platform offering in-depth Vedic Jyotish insights to users across India.
Positioned as a differentiated offering in the crowded astrology app market, Soul Doctor emphasises precision and depth over generic predictions. The platform delivers comprehensive astrological analysis, including 16 divisional charts (D1 to D60), Mahadasha-Antardasha timelines, Nakshatra-level insights, real-time planetary transits, and evaluation of over 300 yogas such as Pancha Mahapurusha Yogas, Raja Yogas, and Dhana Yogas.
Built on the Vimshottari Dasha system, the app uses a lunar-based framework mapping life events across a 120-year planetary cycle. Predictions are calculated using precise birth details, aiming to provide personalised and structured insights rooted in traditional Vedic principles.
Under the mandate, PROHED will focus on scaling Soul Doctor’s digital presence through performance-led strategies. This includes driving user acquisition, enhancing engagement with the app’s premium Pro offering, and strengthening its positioning as a destination for serious astrology seekers in India and global markets.
“What stood out to us about Soul Doctor is the intent—it’s not just about scale, but about making ancient wisdom relevant through AI. We’re excited to take this to millions globally and profitably.” said Pulkit Dubey, Co-Founder & Director, PROHED.
“There is a clear shift happening. People are no longer satisfied with generic horoscopes. They want real answers. At SoulDoctor, we’ve built that depth into the product, and with PROHED’s expertise in performance marketing, we’re ensuring it reaches the right audience – those who are truly ready for serious self-discovery” said Seerat Marwaha, Founder and CEO, highlighting the importance of targeted digital outreach in connecting with evolving consumer expectations.
