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Promax India announces speaker line-up for its Regional Conference & Awards 2022

by Editorial
April 13, 2022
in Events, Featured
2 min read
Promax India’s Digital Reinvent 2021 to discuss content consumption patterns to rise of regional content in the OTT sector in India
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Mumbai: Promax India announces a stellar line-up of eminent speakers for the upcoming Promax India Regional 2022 Conference & Awards to be held on April 22.

As a precursor to the Promax India Regional Awards ceremony which will be awarding outstanding creative works from regional markets of India across 36 categories, the 2nd edition will host insightful virtual panel sessions with eminent speakers. Since 1997, Promax has honoured creativity, innovation, and storytelling in the media and entertainment industry.

Each of the sessions have been carefully curated to witness the best minds in the business take audiences through their thoughts on the rise of regional content, the new areas of growth, uncover the latest trends and shed light on what lies ahead for the country’s regional market.

The first-panel discussion explores ‘Crafting A New Tomorrow’. Led by Shankar Bala, the session will have speakers like Guruprasad Rao, Raghavanand D V, Ramsai Panchapakesan, and Shriram Sanjeevi, who will take us through the journey of the evolution of the regional market in the entertainment industry. They will also throw light on the fast-paced growth of the sector, its tremendous potential and what to expect in the year.

The second session is ‘Hot spots: Elevating The Regional Experience’. On the panel led by Rahul Mishra, brand curators and industry doyens such as — Ajit Thakur, Ajit Varghese, and Ashish Golwalkar — will come together and share their thoughts on how trendy content, creative styles, innovation, and strategy has helped in creating the power that has led to a boom in regional content in India.

Rajika Mittra
Rajika Mittra

Sharing her thoughts on the Promax India Regional 2022 show, Rajika Mittra, Promax Asia Country Head & Strategic Partnerships (India, Hong Kong & Philippines), said, “Promax, over the past 25 years, has marvelled at how the Indian M&E industry continues to break new ground. In a country as diverse and large as ours, the growth of regional media is nothing short of phenomenal. The inaugural edition witnessed a host of fabulous speakers who engaged and informed audiences about the remarkable strides made in the industry. With the sector scripting new success stories, we welcome a new set of esteemed speakers to share their valuable insights and what to expect in the year ahead.”

Join us on Friday, April 22 2022 from 2pm onwards for a virtual show as the biggest names ranging from FMCG to Media take us through their thoughts and insights on the rise of Regional content, grow newer audiences, uncover the latest trends and unfold the new set of rules in the regional story of Media & Entertainment.

Tags: Awards 2022Promax IndiaPromax India Regional 2022 Conference & AwardsRajika Mittra

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