Thursday, April 2, 2026
MediaNews4U
  • Exclusive
  • Advertising
  • Media
    • Radio
    • Cable & DTH
    • Print
    • Digital Frontier
    • Gaming Nexus
  • Television
  • OTT
  • Ad-Tech
  • Marketing
  • Campaigns
  • Analysis
  • Opinion
    • Opinion
    • Think Through
    • Prescience 2023
    • Prescience 2024
  • People
  • Events
    • Leader Speak
    • STRAIGHT TALK
    • Gamechangers
    • Print & TV Summit
MediaNews4U
  • Exclusive
  • Advertising
  • Media
    • Radio
    • Cable & DTH
    • Print
    • Digital Frontier
    • Gaming Nexus
  • Television
  • OTT
  • Ad-Tech
  • Marketing
  • Campaigns
  • Analysis
  • Opinion
    • Opinion
    • Think Through
    • Prescience 2023
    • Prescience 2024
  • People
  • Events
    • Leader Speak
    • STRAIGHT TALK
    • Gamechangers
    • Print & TV Summit
MediaNews4U.com
Home Featured

ReDefine bolsters VFX and CG Character and Creature capabilities with experienced new European team

Creative team, based in Bulgaria, has worked across film, TV, advertising and games

by MN4U Bureau
March 11, 2021
in Featured, International
Reading Time: 2 mins read
A A
ReDefine bolsters VFX and CG Character and Creature capabilities with experienced new European team
Share Share ShareShare

Global animation and visual effects company ReDefine has further expanded its presence in Europe with the onboarding of an experienced VFX team based in Sofia, Bulgaria.

The talented group of VFX supervisors, producers and artists specialise in CG character and creature animation, delivering end-to-end VFX services for high profile projects across films, TV, advertising and games. They have already started work on their first project for ReDefine, to be announced shortly.

Key members of the team joining ReDefine include:

  • VFX Supervisor Peter Dimitrov whose credits include ‘Angel Has Fallen’ and ‘The Hitman’s Wife’s Bodyguard’
  • VFX Producer Elena Rapond zhieva whose experience spans VFX, animation and gaming. Elena’s credits include ‘Hellboy’, ‘London Has Fallen’, ‘Rambo: Last Blood’ and ‘Assassin’s Creed: Origins’
  • 2D Supervisor Dragostin Valev who has worked on TV projects such as ‘The Terror’(Visual Effects Society Awards nominee) and ‘Genius’(Primetime Emmy Awards nominee), and films such as ‘Wonder Woman’ and ‘Blade Runner 2049’
  • CG Supervisor Lazarin Kouchev who has worked on projects such as ‘Rambo: Last Blood’, ‘The Outpost’ and ‘The Legend of Hercules’
Rohan Desai
Rohan Desai

Rohan Desai, Global Head of ReDefine, said: “Since launching ReDefine we have been delighted with the response from clients across the world who share our vision of broadening access to groundbreaking VFX at a time when people are consuming more digital content than ever before. This latest expansion will allow us to accelerate the growth of our VFX crew by adding an established, talented team that complements our skillsets in areas such as GC character and creature animation. We are really pleased to be welcoming Peter, Elena and the team in Sofia to the ReDefine family.”

Peter Dimitrov, VFX Supervisor, said: “We are very excited to bring our talented team onboard as part of the global ReDefine crew. As a small studio we’ve been producing some great work on some big shows, and we can’t wait to explore the new opportunities and creative possibilities that this move is going to bring for the team.”

Elena Rapondzhieva, VFX Producer, added: “Joining ReDefine was a natural next step for our team, giving us the chance to focus on the work we love to produce on some exciting new shows.ReDefine has a great position in the industry as part of the DNEG family, and we look forward to working as part of the team to help bring inspiring stories to the screen.”

ReDefine has recently delivered VFX services for shows such as ‘The White Tiger’ (Netflix), ‘The Undoing’ (HBO) and ‘The 100’ (The CW), and animation services for shows such as ‘100% Wolf’, ‘Rock Dog 2’ and ‘The Legend of Hanuman’.

Tags: Dragostin ValevElena RapondzhievaLazarin KouchevPeter DimitrovRapond zhievaRohan Desai ReDefine

RECENT POSTS

Unilever’s Cif turns internet meme into financial relief initiative with Serasa partnership
International

Unilever’s Cif turns internet meme into financial relief initiative with Serasa partnership

March 28, 2026
0

São Paulo: Unilever’s homecare brand Cif has transformed a long-running internet joke into a real-world solution, launching a campaign that...

Read moreDetails
LIA opens 2026 awards season with 35% early bird discount, adds six new categories
International

LIA opens 2026 awards season with 35% early bird discount, adds six new categories

March 26, 2026
0

Mumbai: London International Awards (LIA) has announced the opening of entries for its 2026 awards season, offering a 35% Super...

Read moreDetails
StoReel raises $34M to accelerate AI-led short-form storytelling platform
International

StoReel raises $34M to accelerate AI-led short-form storytelling platform

March 26, 2026
0

Mumbai: StoReel, an AI-native platform for short-form serialized content, has raised a total of $34 million in funding, comprising $9...

Read moreDetails
Publicis Media tops 2025 New Business Rankings with $10 billion in billings: COMvergence Report
International

Publicis Media tops 2025 New Business Rankings with $10 billion in billings: COMvergence Report

March 24, 2026
0

France: Global media consultancy COMvergence has released its Final 2025 Global New Business Barometer (NBB), revealing a dominant performance by...

Read moreDetails
Dove campaign tops, Omnicom leads, Unilever ranks No.1 advertiser: WARC Effective 100 2026
International

Dove campaign tops, Omnicom leads, Unilever ranks No.1 advertiser: WARC Effective 100 2026

March 18, 2026
0

Mumbai: WARC has released the 2026 edition of the WARC Effective 100, the global benchmark recognising the world’s most awarded...

Read moreDetails
OMD USA appoints Bradley Rogers as CEO as Chrissie Hanson moves to Dentsu
International

OMD USA appoints Bradley Rogers as CEO as Chrissie Hanson moves to Dentsu

March 14, 2026
0

Mumbai: OMD USA has named Bradley Rogers as its new Chief Executive Officer, succeeding Chrissie Hanson, who is stepping down...

Read moreDetails

LATEST NEWS

The Arvind Store flips fashion narrative with role-reversal campaign for ‘Linen by Arvind’

The Arvind Store flips fashion narrative with role-reversal campaign for ‘Linen by Arvind’

April 2, 2026
Madhavan Parthasarathy appointed MD & CEO at Kripya Solutions

Madhavan Parthasarathy appointed MD & CEO at Kripya Solutions

April 2, 2026

ANALYSIS

IPL Advertising Evolves: Why Creativity and Measurement Now Matter More Than Spend
Analysis

IPL Advertising Evolves: Why Creativity and Measurement Now Matter More Than Spend

March 30, 2026
0

IPL 2026 is reinforcing the league’s status as one of the most powerful advertising ecosystems in global sport. With projected...

PEOPLE

Madhavan Parthasarathy appointed MD & CEO at Kripya Solutions
People

Madhavan Parthasarathy appointed MD & CEO at Kripya Solutions

April 2, 2026
0

Mumba: Madhavan Parthasarathy has joined Kripya Solutions as Managing Director & Chief Executive Officer, marking a key leadership transition for...

MARKETING

Parineeti Chopra named Brand Ambassador for OZi
Marketing

Parineeti Chopra named Brand Ambassador for OZi

April 2, 2026
0

Gurugram: OZi has announced the onboarding of Parineeti Chopra as its brand ambassador, alongside the launch of a new digital...

Subscribe to Newsletters

ADVERTISING

Omnicom Launches Global Adobe Practice Under Credera, Integrates LeapPoint
Advertising

Omnicom Launches Global Adobe Practice Under Credera, Integrates LeapPoint

April 2, 2026
0

Mumbai: Omnicom has announced the launch of a global Adobe-focused practice within its transformation consultancy Credera, marking a strategic move...

PRINT

Mathrubhumi Journalists set a benchmark in Journalism with Ramnath Goenka Awards wins
Print

Mathrubhumi Journalists set a benchmark in Journalism with Ramnath Goenka Awards wins

March 28, 2026
0

Kochi: Kerala’s leading media conglomerate, Mathrubhumi Group, proudly announces that its journalists Muhammed Sabith UM and Akhil Sivanand have been...

AUTHOR'S CORNER

The Invisible Tax on Digital Advertising: Understanding the True Cost of Ad Fraud
Authors Corner

The Invisible Tax on Digital Advertising: Understanding the True Cost of Ad Fraud

April 1, 2026
0

Ad fraud is one of those inconveniences that jumps on businesses, completely unannounced and at random. It shows up in...

UPLIFT MEDIANEWS4U DIGITAL PVT LTD
No. 194B , Aram Nagar 2, JP Road,
Versova, Andheri West
Mumbai - 400061

For editorial queries:
[email protected]
[email protected]

For business queries:
Smitha Sapaliga - +91-98337-15455
[email protected]

Recent News

Dettol launches emotion-led campaign celebrating a mother’s instinct to protect

Dettol launches emotion-led campaign celebrating a mother’s instinct to protect

April 2, 2026
The Arvind Store flips fashion narrative with role-reversal campaign for ‘Linen by Arvind’

The Arvind Store flips fashion narrative with role-reversal campaign for ‘Linen by Arvind’

April 2, 2026
Madhavan Parthasarathy appointed MD & CEO at Kripya Solutions

Madhavan Parthasarathy appointed MD & CEO at Kripya Solutions

April 2, 2026

Newsletter

Subscribe to Newsletters

Medianews4u.com © 2019 - 2025 All rights reserved.

  • The South Side Story 2023 Download Report
  • Goafest 2023: Day 3
  • Goafest 2023: Day 2
  • Goafest 2023: Day 1
  • Straight Talk Gallery 2022
  • The South Side Story 2022 Download Report
  • Focus 2022
  • Futurescope Conclave Gallery 2022
  • The South Side Story 2021 Download Report
  • FOCUS 2021
  • Exclusive
  • Exclusive
  • Advertising
  • Media
    • Radio
    • Cable & DTH
    • Print
    • Digital Frontier
    • Gaming Nexus
  • Television
  • OTT
  • Ad-Tech
  • Marketing
  • Campaigns
  • Analysis
  • Opinion
    • Opinion
    • Think Through
    • Prescience 2023
    • Prescience 2024
  • People
  • Events
    • Leader Speak
    • STRAIGHT TALK
    • Gamechangers
    • Print & TV Summit

Medianews4u.com © 2019 - 2025 All rights reserved.