Mumbai: JioStar has announced the elevation of Seethalakshmi V Iyer as Senior Vice President – Entertainment Ad Sales for the Tamil & Malayalam Cluster. She was previously positioned as Director Sales at the company.
Seethalakshmi brings extensive experience in media, advertising, and sales, having worked with leading companies including The Walt Disney Company, Star TV Network, and Zee Entertainment Enterprises Limited.
Announcing her new role on LinkedIn, Seethalakshmi said, “I’m happy to share that I’m starting a new position as Senior Vice President – Entertainment Ad Sales (Tamil & Malayalam Cluster) at JioStar!”
Starting her career as Senior Manager – Sales at ZEEL in 2005, Seethalakshmi has developed deep expertise in Business Development, Media Planning, Advertising Sales, Market Research, Key Account Management, and more.
Her appointment underscores JioStar’s commitment to strengthening its advertising sales leadership and expanding its reach across the Tamil and Malayalam entertainment markets.
