Mumbai: Sony SAB’s latest offering Baavle Utaavle is the story of two young hearts Guddu and Funty, whose quest to satiate their physical desires is wrapped by the need to get married. The show Produced by Rajan Shahi production house Director’s Kut, is premiering on 18th February, every Monday to Friday at 10:00 p.m. on Sony SAB.
Set against the rustic backdrop of a Madhya Pradesh landscape Baavle Utaavle captures the quirks of society in small town in India where there is subtle acknowledgement that marriage fulfils the desire for physical intimacy and love follows later. .
Neeraj Vyas, Business Head, Sony SAB, PAL “At Sony SAB we are committed to fun and happiness and this is evident in our programming strategy. As part of our promise to bring fresh and unique content, we are set to launch Baavle Utaavle – a show that revolves around the coming of age of youngsters. It is the reflection of the lifestyle and mindset of young adults living in small towns; narrated through the journey of our lead couple.”
RajanShahi, Producer, Director’s Kut “ Baavle Utaavle deals with topics which is that young adults in the country can relate to. It highlights some important aspects in their liveslike curiosity towards marriage, desperation to meet their soul mate and the need for companionship. All of these aspects are beautifully communicated through the life of our two leads – Guddu and Funty, without being preachy.”
Baavle Utaavle gives a harmless yet humorous twist to topics like physical intimacy and coming of age that are often not acknowledged in Indian society. With a unique concept and strong storyline, this show is poised to catapult the prime-time television viewing experience for Sony SAB viewers