According to BARC Ratings of South GEC for week 40, the following are the ranking of various Regional GECs.
Asianet has been a consistent performer and a leader in the Malayalam category. The channel in week 39 had garnered a total of 285mn impressions which in week 40 is still the same with 285mn, next on the chart is Flowers TV with 102mn impressions and the 3rd spot is secured by Mazhavil Manorama with 92mn impressions. The last two spots consist of Surya TV with 77mn impressions and Zee Keralam with 75mn impressions respectively.
In week 39 of BARC India’s TV rating data, there are no changes in the pecking order in the TAMIL GEC category as usual with Sun TV leading the Tamil – All Platform Top 5 channels category with 795mn impressions, the channel in week 39 had 840mn impressions which dropped by 45mn impressions. Star Vijay follows with 638mn impressions and the last three spots are secured by Zee Tamil with 489mn impressions, KTV with 257mn impressions, and Star Vijay Super with 130mn impressions.
In the Telugu market, Star Maa leads the All Platform Top 5 channels category with 804mn impressions which grew by 42mn impressions in week 40 followed by ZEE Telugu with 509mn impressions. ETV Telugu secures the 3rd spot with 442mn impressions while the last two spots are secured by Gemini TV with 306mn impressions and Star Maa Movies with 195mn impressions.
With the undisputed leader Zee Kannada leading the Kannada GEC category with 387mn impressions followed by Star Suvarna on the 2nd spot with 280mn impressions. For the last 3 spots, we have Colors Kannada with 243mn impressions, Udaya TV with 203mn impressions, and Udaya Movies with 169mn impressions.