Mumbai: STAN, a gaming community startup backed by Nazara, has announced a partnership with FanCraze, the creator of ICC Crictos SuperTeam, a gaming ecosystem featuring licensed digital collectibles from the International Cricket Council (ICC).
This first-of-its-kind collaboration in the sports world will offer cricket fans innovative and interactive ways to connect with the sport, players, and fellow enthusiasts. By merging FanCraze’s licensed ICC products with STAN’s engaging community-driven platform, the partnership is set to usher in a new era of digital engagement. Users will now be able to participate in dynamic experiences such as live audio rooms, influencer-led communities, quests, VIP events, and much more. These immersive features will provide fans with unparalleled access to digital ownership, collectibles, and play, fostering a deeper connection to the sport they love.
Parth Chadha, Founder & CEO of STAN, expressed his excitement, “Cricket and games are more than just entertainment in India—they are a way of life. At STAN, we’ve built the largest online community in India, and now, with FanCraze, we’re creating an electrifying hub where users can play, compete, and celebrate cricket like never before. This will bring the STAN community closer to the action, the thrill, and rewards in a way that has never been done before!”
Anshum Bhambri, Founder & CEO of FanCraze, also shared his enthusiasm, “We’re excited to team up with STAN to bring a fresh and innovative product to our users. By combining digital ownership and social gamification mechanics, we’re taking fandom to the next level. This partnership represents a major step toward creating a more interactive and immersive space for fans.”
