Chennai : Sun TV network has acquired the CGI kids animated series “Heidi” from international production and distribution company, Studio 100 Media. The Sun group’s Tamil kids channel Chutti TV has launched and has been telecasting the 2D animated TV classic series of “Heidi” following a month long vigorous promotion, that earned the channel a decent viewership during its telecast.
Heidi, which was produced in the 1970ies, is celebrating worldwide success. The famous character was created in 1880 by Johanna Spyri who released two books about the events in the life of a young girl in her grandfather’s care in the Swiss Alps. There are several film and television productions of the original story, including the 1970ies Japanese anime series, distributed by Studio 100 Media, and the CGI remake which was produced by Studio 100 Animation and for which 26 new adventures for season 2 are currently in production.
Chutti was launched in Tamil Nadu in 2007 and has been the market leader in Tamil Kid’s space ever since. With weekly views of more than 23 million, Chutti TV stands head and shoulder above the rest.