National: SW Network, an advertising agency, chosen by MTR Foods International Business to drive its international social media strategy. The agency’s New Delhi headquarters will manage this win from a multi-agency selection process.
MTR Foods, known for authentic Indian cuisine, has a global presence with a wide range of packaged products and recipes popular in the USA, Canada, the UK, Germany, Australia, New Zealand, the Middle East, Japan, and Southeast Asia. Their culinary mastery comes from combining quality standards, traditional recipes, and diverse products like ready-to-eat meals, breakfast mixes, snacks, spices, and accompaniments.
SW Network will oversee the social media strategy, content creation, and online reputation management, leveraging their expertise in targeting audiences for successful outcomes.
Pranav Agarwal, co-founder of SW Network said, “We are excited to partner with MTR Foods International Business, a brand synonymous with culinary excellence. We’re excited to leverage our innovative social media strategies to elevate MTR Foods’ global digital presence and forge deeper connections with their diverse international customer base. This partnership presents a unique opportunity to craft captivating campaigns that drive brand engagement and fuel business growth. With MTR Foods’ legacy of authentic spices and food products, we’re confident in using social media platforms to cater to the culinary preferences of both Indian and international consumers.”
Sneha Kaul, Marketing Head, Orkla India International Business said, “We are thrilled to partner with SW Network as they bring fresh perspectives and innovative strategies to our social media efforts. Recognizing the critical role of digital marketing in our success, this partnership will help us enhance our strong market position globally and continue to resonate with our devoted customers. Together we aim to pioneer cutting-edge approaches to digital innovation and customer engagement.”
This win solidifies SW Network as a top advertising agency known for creating impactful campaigns that drive business growth.
