The 23rd edition of the three-day media and entertainment industry conclave FICCI Frames got underway in Mumbai on 3rd May. ...
English content audience on Indian paid OTT platforms (SVOD) has grown from 19.1 mn in 2020 to 42.7.mn in 2022, ...
The digital content marketplace in India is likely to witness the entry of an aggressive OTT player in the second ...
Global consumer spend on games is set to reach $215bn by 2027, according to the latest research by Omdia. Following ...
The total advertising revenue of IPL 2023 will be US$550 million, with digital grabbing a 60% share, according to the ...
The team at ZEE5 is riding high on the success of its Tamil original Ayali, and also the overall performance ...
India’s OTT market revenue is expected to reach almost US$5.3 bn by 2027 from about US$2.35 bn in 2022. According ...
Shemaroo Entertainment, founded 1962 as a book library and ventures into video rentals in 1979, continues to aggregate and syndicate ...
“Ad-funded video platforms are set to overtake subscription channels with time, as major streaming platforms are adding ad-funded tiers,” states ...
81 pc of Indian consumers are ready to watch ads on their TV screens in return for free content, according ...