Opinion: Media in the Mirror
From the annals of history to the throbbing heart of modern India, resistance has been a companion for those seeking ...
Tag: TRA Research
The INDIA boycott: Will coverage of only one side of the spectrum lead to decline in show viewership?
The opposition alliance ‘INDIA’, which stands for Indian National Developmental Inclusive Alliance, which comprises 26 opposition parties and is in ...
Was SBI Life right in using competitors’ taglines?
Friendship day in India was observed on the first Sunday of August, as usual brands jumped onto the bandwagon to ...
Superhit re-releases on silver screens: Who’s watching and why is this happening?
A shorter version of Rajinikanth’s Baba was remastered and released in theatres on Dec 10, 2022 — 20 years after ...
Dell Laptops leads TRA’s Most Desired Brands list for second year
Dell Laptops has emerged as the Most Desired Brand in India for the second consecutive year in TRA’s Most Desired ...
Brahmastra hits target: Has #BoycottBollywood lost steam?
Bollywood – or rather a significant part of it – has a new challenge. More than one release has been ...
A. O. Smith Named India’s Most Trusted Water Heater Brand by TRA Research
Bangalore: Water Heater Manufacturer A. O. Smith has been named India’s most trusted water heater brand by the brand intelligence ...
TRA’s Most Trusted Brands ranks Dell 1st, Mi Mobiles 2nd and Samsung Mobiles 3rd; TATA enters 36 brands
Mumbai: Dell has been ranked as India’s Most Trusted Brand third year in a row in TRA’s Brand Trust Report ...
ICC T20 – India’s early exit: Ad deals to survive, viewership to fall: Industry experts
Team India bowed out of ICC T20 World Cup 2021 to the much disappointment of the fans and cricket enthusiasts. ...
Godrej Interio crowned as India’s most Desired Retail Furniture Brand-2021 in TRA Research report
Mumbai: Godrej & Boyce, the flagship company of the Godrej Group, announced that its business Godrej Interio, India’s leading brand ...
