Tata Play Binge has added ReelDrama to its platform, bringing the total number of OTT apps hosted on the platform to 18.
ReelDrama is a regional OTT platform that promotes the culture of Assam through entertainment and educational content, including popular Assamese titles and short form videos covering various topics such as music, poetry, comedy, and cooking. This content will now be available to Tata Play Binge subscribers.
Commenting on the addition of ReelDrama, Tata Play’s Chief Commercial and Content Officer, Pallavi Puri said, “One of the ideas behind Tata Play Binge is to bring to the fore diverse content from various cultures of India into the mainstream. ReelDrama’s content slate consists of Assamese cult movies and new-age cinema from the region, which we believe will add another flavor to the entire offering of Tata Play Binge.”
ReelDrama Director, Kuheli Dasgupta said, “the objective of ReelDrama is to provide an alternative platform for talented Assamese filmmakers to showcase their craft to a larger section of Assamese- speaking viewers. The association with Tata Binge will aid our effort to reach out to a wider audience, not only in Assam but also in the entire country”.
