Mumbai: Zee Café brings enthralling content and an amazing way to start your Christmas and welcome the New Year with its ‘Breakfast to Bed Binge’property that will run from December25, 2018
Breakfast to Bed Binge by Zee Café is an enthralling line-up of television’s most critically acclaimed shows under the new property to take the boredom away and end the year with a ‘BANG’. The property has been specially curated with most loved television shows of 2018 featuring award winning Hollywood actors and critically approved series.
The content block will showcase a variety of genres: drama, sitcoms and reality and shows like House of Cards, Scandal, The Big Bang Theory, Lethal Weapon, Our Cartoon President, Charmed, FBI, A Million Little Things, Inhumans, Supergirl, The Middle, 9JKL, Young and Hungry, Happy Together, World Of Dance, 100% Hotter. For the first time on Indian television, Zee Café brings together 16 shows, 139 hours of content spread over 8 days.
Keeping in line with the proposition, the channel will be engaging its viewers through a high impact campaign across televisionand digital mediums. The channel is creating engagement through social media and influencer activity for the much talked about property and its much-anticipated new-year.