Chennai: Chennai-based 24X7 Tamil news channel ‘Cauvery News’ has completed all statuary formalities and is set to launch shortly.
Promoted by Cauvery Power Trading Chennai Pvt Limited, ‘Cauvery News’ is committed to the highest standards of journalism with a senior editorial team drawn from top national and Tamil news industry, the channel will seek a leadership position for itself through its distinct editorial approach.
An approach cantered around its guiding principle of ‘Matrathai Noki’that reitrates march “towards Change”
Cauvery News has already made its presence felt through its digital platforms. From the very begining ‘Cauvery News’ has been positined to report on issues without fear or favour with Neutrality and balance as corner stones of their reportage.
Cauvery News has empowered its journalists with the state of the art international broadcast, newsroom automation, graphics and news gathering systems.
The ‘Cauvery News’ headquarters at Ekatuthangal in Chennai has world class studios, newsroom and presentation areas designed by one of the world’s most renowned broadcast architect.
Its contemporary, international, minimal ‘on screen’ design will be very distinct from the cluttered screens of other regional news stations.
Managing Director S Elangovan says ‘Cauvery News’ will launch in the next few weeks.
” The station has taken more than a year to establish. This is because we wanted to comply with all regulations and ensure we got the very best technology available internationally. I am sure we will set standards not just among broadcasters in Tamil Nadu but our innovations should set us apart globally as well”
Executive Director Prem Kumar is confident that ‘Cauvery News’ will create a distinct name for itself with in short span after launch.
“The team of young journalists and technicians has worked hard over the past few months to create a world class editorial product. We have constantly encouraged our editorial team to work to the highest standards and also create bulletins and programmes that are unique in both content and presentation.” Said Prem Kumar
A live stream of Cauvery News is available on www.cauverynews.tv and its Android App. Cauvery News is also available on Youtube.com (https://www.youtube.com/watch?v=5tbnChQJwZU), Twitter ( @cauverytv ), Facebook and Instagram. It will soon launch its iOS App.
Cauvery News is promoted by Cauvery Power trading Chennai Private Limited. Group companies include Elango Industries, Kaveri Gas Power, Cauvery Solar Power and Cauvery Power Generation Chennai Private Limited.
Elangovan, is the Group Chairman and Promoter Director of the company. He is a Commerce Graduate and a successful first generation entrepreneur. He started his business venture by trading in steel and went on to setting up a steel ingots manufacturing company at Karaikal by name Elango Industries Ltd and got listed in BSE.
S.A. Premkumar, is a Promoter Director in all group companies and Executive Director in CPGCPL. He is a Commerce Graduate and also a successful first generation entrepreneur. He is an integral part of the all the group ventures and been instrumental in bringing the company to this level in the power industry.
