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Home Exclusive

BARC Week 27: Zee Anmol leads U+R and Rural HSM – Colors retains leadership in Urban HSM

by MN4U Bureau
July 12, 2018
in Exclusive, Featured
Reading Time: 2 mins read
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BARC Wk 2 : Sony regains top spot in Urban HSM & becomes No. 2 in U+R; Zee Anmol continues to lead Rural

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Mumbai: The BARC India has unveiled the ratings for the week 27 for the period between Saturday, 30th June 2018 to Friday, 6th July 2018.

Urban+Rural HSM

Zee Anmol with 698822  (000s impressions) continues its dominance in the Urban + Rural Hindi GEC space though there is a slight drop in its viewership. Zee TV follows the market leader with 614367 (000s impressions) with a slight increase in its viewership. While Colors has retained its position in the 4th place with 552010 (000s impressions) , Sony Pal and Star Bharat are seen interchanging their positions against the previous week, in that way, the former is progressed to the 3rd on the list with 552330 (000s impressions)  and the latter  at the with 545871 (000s impressions) occupies the 5th place.

Urban HSM:

 

In the Hindi GEC Urban market, Colors has retained its leadership position with 387909 (000s impressions) while Zee TV and Star Plus with 376973 (000s impressions)  and 343638 (000s impressions)  are also seen retaining the same position following the market leader. Sony SAB and Sony Entertainment Television have progressed to 4th and 5th position with 307607 (000s impressions) and 267800 (000s impressions) respectively. STAR Bharat which occupied the 4th position in the previous week is seen sliding down to the 6th place this week with 264543. While Sony Pal is placed at the 7th place with 168886 (000s impressions)  , Zee Anmol with 154937 (000s impressions) has overtaken STAR Utsav and stands at the 8th place. Rishtey with 128602 (000s impressions)  has managed to stand at the 10th place in the list this week.

Top 5 Programs:

Taking a closer look of the 5 top rated programs in the Hindi GEC Urban space, fantasy fiction series    produced by Balaji telefilms aired on Colors with Naagin 3 is the top rated program with 9916(000s impressions) . Colors’ dance reality show Dance Deewane with 6812(000s impressions)  is stands as in the 2nd place Zee TV’s Kundali Bhagya with 6671 (000s impressions) occupies the 3rd place. Star Plus’s Yeh Rishta Kya Kehlata Hai and Zee Tv’s Ishq Subhan Allah take the 4th and 5th places in the top 5 programs list this week.

Rural HSM:

There is no change in the ranking of the channels in the Hindi GEC Rural market this week as Zee Anmol stands first with 543886(000s impressions)  followed by Sony Pal and STAR Utsav with 383445(000s impressions)  and 352093 (000s impressions) respectively. Rishtey and STAR Bharat stand at the 4th and 5th place with 316799 (000s impressions) and 281329(000s impressions)  respectively.

Tags: BARC Week 27Hindi GEC Ruralleadership in Urban HSMRural HSM – ColorsZee AnmolZee Anmol leads U+R

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