Mumbai: BARC Data for week 34 (18th August 2018 to 24th August 2018), Hindi GEC market hasn’t witnessed much of changes in the top order as Zee Anmol continued its leadership in Urban+Rural and Rural HSM markets while Star Plus and Colors stood firmly on 1st and 2nd spot respectively in the Urban HSM Market.
Urban+Rural HSM:
Zee Anmol has strengthened its leadership in Urban+Rural with 805449 (000s) Weekly impressions in week 34 against 760162 (000s) Weekly Impressions in in week 33. Star Utsav retained No. 2 position with 672076 imps (702233 in week 33). Star Bharat moved up to No. 3 position with 653136 imps ((613947 imps in week 33). Star Plus settled at No. 4 with 642423 Imps (659629). Colors moved up to No. 5 position with 601063 (000s) Imps.
Urban HSM:
Star Plusretained its leadership inthe ratings charts for in Urban HSM market in week 34 with 442142 (000s) against452933 (000s) Weekly Impressions in week 33. Colors at No. 2 have scored 417313 in week 34 (400613 imps) while Zee TV at No. 3 managed to garner356511 in week 34 (355705 imps). Sony SAB moved up to No. 4 with 352806 (000s) Imps in this week (330276 imps) and Sony Entertainment Televisionmoved down to No. 5 with349049 (000s) Imps.
Rural HSM:
In week 34, Rural HSM almost remained intact in the order of ratings chart with Market leaders Zee Anmol646480 (599647 imps) leading the market and StarUtsavseconding it with 480278 (500096 imps). Sony Pal remained at No. 3 with 416548 (438408 imps). Rishtey and Dangal TV remained at No. 4and No. 5 respectively with 392982 (000s) and 390335 (000s) weekly impressions respectively.
