Brightcove is highly committed to providing a strong global partner network and channel ecosystem to support the demanding video needs for our customers
Subhashish Gupta, Managing Director – Sales, Brightcove.
In 2020, we saw high demand for world-class video streaming technology as organisations invested in their video technology stack as part of their business continuity strategy. Be it enterprise organisations, OTT services, virtual events educational providers, or retailers – we saw uplift in companies getting serious about video as part of their digital transformation plans.
In 2021, we plan to focus on several key areas within our business in India. First, we will continue to serve our customer base in India and increase our footprint in neighbouring markets. As organizations across India continue to focus on virtual events, OTT, online learning, and ecommerce, we will help them leverage the power of video and use it strategically to meet their strategic goals and objectives.
Second, in order to increase our footprint, we need a strong, scalable channel partner network to help us scale distribution and reach customers in their local markets. We launched a new partner program in 2020 and will continue to expand our partner portfolio in 2021 to leverage our industry leadership position and unlock incremental revenue streams for our customers’ and partner’s businesses. This strategic partner program will not just cover a wider market space, but also build a stronger ecosystem to address the various customisation needs of our customers and market segments. Brightcove’s video platform delivers a world-class, immersive experience with the ability to capitalise on ROI, scalability, flexibility, and networking capabilities.
We are highly committed to providing a strong global partner network and channel ecosystem to support the demanding video needs for our customers. Customers are our number one priority and we have enhanced our global partner program to enable them to deliver exceptional video experiences and exceed their audience’s expectations. Our partners offer services and solutions that are at the forefront of the digital transformation and with Brightcove as the core technology powering this network, we enable organisations that are serious about video to deliver secure and reliable content to viewers across the SAARC region. We also have a Master License Partner program. This program puts the full Brightcove ecosystem within reach for clients who need high quality and dependability from their video platform.
Lastly, Brightcove’s support team has been recognized by the TSIA for Support Staff Excellence for seven years in a row. Brightcove was selected by TSIA for its ability to deeply understand its customers’ needs throughout the lifecycle of a support case, and its efficiency in resolving those cases with just one interaction. We value our customers and understand that the foundation of customer satisfaction is helping them achieve their video goals. Being recognized by TSIA proves our dedication to our customers’ success, our ability to provide a personalized and authentic experience, and our commitment to being a supportive partner with the utmost efficiency and excellence.
