Integrated Marketing Company, AdEngage has won the digital marketing mandate for Fariyas Hotels & Resorts India.
Jagar Thakur, Vice President, Fariyas Hotels & Resorts said, “We have partnered with AdEngage for developing our new website and creating a robust social media presence showcasing the top-notch hospitality we offer our guests visiting us from all over India and overseas. Fariyas Hotels and Resorts is a well-known homegrown hospitality brand synonymous with perfect locations, superior rooms, and food & beverages, and award-winning hospitality. The overriding aim of all of us is to provide a memorable guest experience to all our patrons. We cater to both national and international customers with an unparalleled passion to excel and make their stays highly memorable.”
As a part of the mandate, AdEngage will be responsible for social media marketing, search engine marketing, search engine optimization, social media reputation management, media buying and planning, and social media influencer outreach campaigns.
Commenting on this win, Pancham Banerji, CEO, AdEngage, says “Fariyas is a legacy brand. It’s a privilege to partner with them. We intend to boost engagement for the brand showcasing its legacy to the right audience at the right time through the right media. Our marketing strategy will be focused towards understanding and acting upon the “Intent Data” we receive from Social Media engagements and other marketing activities.”
