Havas Media Network India has appointed Ramsai Panchapakesan as Managing Partner- Investments for Havas Media India. Based in Gurugram, he will report to R Venkatsubramanian, President – Investments, Havas Media India, and MD of Havas Play.
Panchapakesan will oversee integrated buying in the North and East markets, with additional trading responsibilities.
In a career spanning over two decades, he has served as Senior Vice President & National Head – Media Buying at Zenith Media, and as Agency Trading Head at GroupM m/SIX.
Mohit Joshi, CEO, Havas Media Network India, said, “The current momentum at the media network in India is remarkable, with new client wins, large acquisitions, and widespread expansion. As we strengthen our teams across verticals to deliver best business solutions, Ramsai’s appointment reinforces our vision and commitment to our clients. His extensive industry experience equips him with a valuable wealth of knowledge and expertise. With him on board, we further scale up and strengthen our media investments and optimize trading and partnership initiatives to create meaningful media solutions.”
R Venkatsubramanian added, “These are exciting times to be driving investment and partnership strategies in the media industry, and I am thrilled to have Ramsai join the team. His expertise and deep understanding of industry nuances will unveil remarkable opportunities for us to showcase the agency’s prowess and forge strategic partnerships that drive unparalleled success for Havas Media India. I am confident that, together with our talented team, we will achieve remarkable results and deliver exceptional value to our esteemed clients.”
Talking about his new role, Panchapakesan said, “This is an exciting opportunity to work alongside the prolific Havas Media India team and create meaningful impact for its clients. I am looking forward to driving transformative investment and trading strategies and forging strong partnerships to push the boundaries of media innovation.”
New clients on-boarded by Havas Media Network India this year include PUMA, V-Guard, inDrive, Paradise Biryani and Capri Loans.
Earlier this month, Havas had announced the acquisition of PivotRoots, a mumbai-based digital marketing agency, that would be integrated into Havas Media.
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