Mumbai: Madchatter Brand Solutions has announced that it has won the public relations mandate for Peer-to-Peer lending platform Rang De. Through the partnership, Madchatter will work closely with the communications team at Rang De to help enhance the brand’s visibility and drive impact-focused storytelling around the company’s offerings across national, regional and international media.
Rang De is an RBI-registered NBFC-P2P platform that provides credit to unbanked communities, including farmers and rural entrepreneurs.
Speaking on the association, Rachna Baruah, Founder, Madchatter Brand Solutions shares – “The win is a testament to our agency’s unwavering commitment to creating meaningful impact. Rang De, since its inception, has been creating a positive impact on society, and I believe that together we can amplify their mission and create a narrative that resonates locally and globally, that propels social transformation forward.”
“We are thrilled to have Madchatter as our official PR and communications partner. I believe that their expertise in the communications industry is well aligned to our vision as we work towards empowering communities across the country.” adds Smita Ram – Co-founder and CEO of Rang De.
Founded in 2017, Madchatter is an integrated communications firm that has been working with emerging businesses as well as established organisations.
