coto, a social community platform, designed exclusively for women has joined hands with the Mumbai Railway Police to support their unique initiative Sakhi In Khaki. It aims to bring the women in Mumbai to consider railway police women personnels as their ‘Sakhi’(friends) and express their safety concerns/inappropriate experiences they face while commuting by local trains.
As part of the initiative, in order for women of the city to have an open and safe engagement with the women personnels of the Mumbai Railway Police, coto will be supporting the cause with women’s safety community, Sakhi In Khaki. Women travellers can use the coto community to report any issues they face during their local travel. They can post photos, videos and messages about their concerns and Railway Police will take immediate action to address them.
Discussing the idea behind the initiative, Dr. Ravindra Shisve, Commissioner of Police, Railways, Mumbai, said, “We are delighted to associate with a platform like coto that has the same core values concerning safety as we do. Through our collaborative effort we aim to build a strong connection with the women of the city and instill the confidence that they can seek our support when faced with adverse situations while travelling by local trains. This initiative is an extension of our continuous endeavour towards the safety of women while travelling in Mumbai locals.”
Sharing her thoughts on the collaboration, Aparna Acharekar, Co-Founder, coto said, “coto envisions providing a safe and secure environment for women to express themselves without any hesitations or digital trolling. The initiative promotes a sense of trust among the city women, who face safety-related issues while commuting in Mumbai locals, to share their concerns with the Mumbai Railway Police women personnel. #SakhiInKhaki encourages women to view Mumbai Railway Police women personnel as their friend or their Sakhi in Khaki”
Strengthening the collaboration further, Mumbai Railway Police and coto join forces with Bright Outdoor Media Ltd. and Mumbai Grahak Panchayat to amplify the reach amongst the women in Mumbai.
Dr. Yogesh Lakhani, Chairman & Managing Director, Bright Outdoor Media Ltd. added, “Mumbai Locals are the lifeline of the city and it is important to ensure that public transport is under the scrutiny of authorities to ensure safe travel experience for commuters. The Sakhi In Khaki’s vision is to promote safety for women commuters by having access to means for a direct call to action. Through this partnership, it is our humble attempt to stand in support for the same and provide the passengers of Mumbai Locals a sense of recall in unforeseen or uncomfortable situations.”
Anita Khanolkar, Secretary, Mumbai Grahak Panchayat said, “We envision a future that ensures safety and security of the citizens. This forum encourages consumers to voice their concerns and grievances. Associating with Mumbai Railway Police and coto for this initiative has furthered the organisation’s cause towards extending help and providing support to consumers in times of distress. We look forward to making Mumbai a more comfortable space for women and this is the first step in the right direction.”
This initiative marks a step forward for coto as community partner to the Mumbai Railway Police’s endeavour towards women safety. The community will enable women to speak more openly about their safety concerns and experiences as well as receive the support they require in a seamless and engaging way.
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