Zee Entertainment Enterprises has announced the strategic changes in the revenue vertical of the broadcast business, implemented by its MD & CEO, Punit Goenka.
With immediate effect, Ashish Sehgal, Chief Growth Officer, Advertisement Revenue; will now directly report into the MD & CEO. In line with the strategic approach undertaken by the MD & CEO, this announcement is the first step towards streamlining the organization, in order to optimize the resource allocation and enhance productivity.
The Company has accepted the resignation of Rahul Johri. In his stint at ZEE for over 3 years, Johri has led the revenue and monetization vertical.
Punit Goenka, MD & CEO, ZEE said, “With his rich expertise and experience, Rahul has added immense value to the organization. I wish him all the success in his future endeavors. I am most certain that with his passion towards the Sports and Media Business; he will continue to contribute towards the industry at large. I also look forward to working closely with Ashish and team, with an aim to drive higher growth in the advertisement revenue segment, as the linear business landscape unlocks more growth opportunities.”
Commenting on his decision, Rahul Johri said, “It has been a pleasure to work with Punit and the entire team. ZEE is an ‘Academy of Talent’ and I will always be a proud alumni. I will continue to work towards the upliftment of the sports and media industry, leveraging my expertise to unlock its potential. I wish Punit and team ZEE, all the very best.”
Bigger role for Ashish Sehgal:
In line with the new lateral structure being implemented, Ashish Sehgal will now work closely with the MD & CEO, in order to maximize value for the advertisers. Since the MD & CEO will be directly working with the revenue teams, all other reportees of Johri, will report into the office of Punit Goenka.
The management of the Company, under the leadership of Goenka, will continue to take all the required steps that are aimed towards enhancing the performance of the Company and most above, in the interest of its esteemed shareholders.
Goenka will continue to implement the required measures to reduce the costs, optimize the resources and most above, sharpen the focus of the organization towards enhanced levels of quality.
