New Delhi: Prasar Bharati has announced that it is inviting proposals for the acquisition of pre-produced programs and feature films on a license fee or royalty basis for its digital and linear platforms.
The public broadcaster indicated that all submitted applications will be processed in accordance with the guidelines established in the Content Sourcing Policy – 2024, which was officially notified last month.
According to the pubcaster, programs submitted should not be older than three years from the date of this notice and must not have been premiered or showcased on any other digital platform (for exclusive digital rights) or television network (for exclusive TV rights).
For feature films with a U or U/A CBFC certificate, this period extends to five years when it comes to satellite rights.
Additionally, feature films that lack a CBFC certificate can apply for digital rights; however, these submissions will only be considered after undergoing a detailed preview, as clarified by Prasar Bharati.
The broadcaster aims to source around 50 feature films to meet the demands of its upcoming OTT platform, with plans for weekly releases until the end of the current financial year.
Prasar Bharati will evaluate the content based on five specified parameters and will prioritize those that achieve a score of over 75 out of 100 points.
The deadline for the submission of applications is set for October 20, 2024.
