Bengaluru: iD Fresh, a fresh food brand, has appointed Gaurav Kwatra as its new Chief Marketing Officer (CMO). Kwatra will lead iD Fresh’s marketing and brand-building strategies, with a focus on expanding the brand’s market presence and driving deeper consumer engagement.
With over two decades of experience in brand-building and digital transformation, Kwatra brings extensive expertise from his tenure at Nestlé and Britannia, where he led high-impact marketing campaigns and drove disruptive growth in the food and beverage sector. His deep knowledge of both global and Indian markets makes him an ideal fit for iD Fresh as the brand seeks to further accelerate its expansion.
Before joining iD Fresh, Kwatra held leadership positions at Nestlé, where he successfully turned around brands, drove growth, and launched new ventures, earning a reputation as a results-driven leader.
Rajat Diwaker, CEO (India), iD Fresh Food, commented, “We are thrilled to welcome Gaurav Kwatra to the iD Fresh family. With his deep expertise in brand-building and innovation across global and Indian markets, we are confident that Gaurav will bring a fresh perspective and energy to our journey. His track record of success and passion for driving consumer-centric strategies align perfectly with our mission to bring clean, high-quality fresh food to every household. This leadership appointment marks an exciting new chapter as we continue to strengthen our presence in India and beyond.”
Gaurav Kwatra, CMO, iD Fresh Food, shared, “I am excited to join iD Fresh at such an important time in the company’s growth journey. iD Fresh has built a solid brand with a strong sense of commitment to delivering high-quality, clean, fresh food products. What resonates most with me is the bedrock of strong values on which the company is being built. I look forward to enhancing iD Fresh’s market presence and creating deeper connections with our consumers.”
