Mumbai: Nutrela Nutrition, a nutraceutical brand under Patanjali Foods Limited, has announced Bollywood superstar and fitness icon Shahid Kapoor as its brand ambassador. Renowned for his exceptional fitness journey and dedication to health, Shahid Kapoor aligns seamlessly with Nutrela’s vision of promoting natural, balanced, and holistic wellness solutions.
Nutrela Nutrition, known for its certified and advanced range of bio-fermented and clinically tested nutraceutical products, offers vegetarian alternatives to chemical- and animal-based solutions. Designed to address modern lifestyle challenges like poor eating habits and chemical-laden medicines, Nutrela products deliver on their promise of “Balanced, Natural, & Healthy Nutrition.”
With offerings spanning sports nutrition, vitamins, and minerals, Nutrela helps consumers achieve physical fitness, mental clarity, and overall well-being. Products like Nutrela Isoveda Whey Protein aid muscle recovery with 27 grams of protein per scoop and bio-fermented enzymes for better absorption, while Nutrela Daily Active provides 13 vitamins, 12 minerals, 8 amino acids, and natural extracts to support daily health.
Mr. Sanjeev Asthana, CEO of Patanjali Foods Limited, shared his thoughts on the collaboration: “Patanjali Nutraceuticals works with a fitness-first approach, focusing on balanced nutrition and holistic health. Consumers of Patanjali Nutraceuticals are individuals who accord top priority to their fitness and wholesome wellness. This ensures continued improvisation in their personal and family health metrics. We have chosen to partner with Shahid Kapoor, who qualitatively manifests our brand’s key attributes, persona, and values. The Nutraceutical range of products is equally consumed for the best results in mental agility, also a key facet of Shahid’s personality.”
This strategic partnership highlights Nutrela’s commitment to revolutionizing the role of nutraceuticals in daily life and empowering individuals to make healthier, more informed choices. By collaborating with a fitness icon like Shahid Kapoor, Nutrela Nutrition aims to inspire millions to embrace natural wellness solutions for a healthier tomorrow.
