Mumbai: In a resounding win at the Public Relations Specialist Abby Awards 2025 Powered by One Show, FCB India has been crowned ‘Public Relations Specialist Agency of the Year’, leading the PR category with an impressive haul of metals and points.
FCB India topped the leaderboard with a remarkable performance, bagging 4 Gold, 3 Silver, 3 Bronze, and 2 Merit awards, bringing its total tally to 66 points. The agency’s strong showing reflected its excellence in crafting impactful and award-winning PR campaigns across sectors.
Trailing behind in second place was Leo India, which also made a notable impact with 3 Silver, 4 Bronze, and 2 Merit awards, securing a total of 38 points. Tribes Communication Pvt Ltd followed closely, collecting 1 Gold, 2 Silver, 1 Bronze, and 1 Merit award to reach 26 points.
Other agencies that stood out included BC Web Wise with 10 points, and Grey Group and Mudra Max, both tying with 8 points each. Notably, agencies like ^a t o m network, Godrej Enterprises Group, and Social Panga – Higa Digital Pvt. Ltd. all earned 6 points, reflecting the increasing diversity and competitiveness within the Indian PR landscape.
The Abby Awards, one of India’s most esteemed advertising honors, continues to spotlight innovation, creativity, and effectiveness in public relations. This year’s winners demonstrate the evolving role of PR in brand strategy, reputation management, and storytelling in a digital-first world.
As the PR industry continues to evolve amid growing consumer awareness and shifting media dynamics, the Abby Awards 2025 reinforce the importance of strategic communication in driving brand success.
