Mumbai: The Maharashtra Small Scale Industrial Development Corporation (MSSIDC) Ltd. has appointed Goldmine Advertising Pvt. Ltd. as its advertising and digital services partner for a three-year term to promote the Raising and Accelerating MSME Performance (RAMP) Programme in the state.
MSSIDC, designated as the Nodal Agency by the Government of Maharashtra, is responsible for implementing the RAMP Programme — a joint initiative of the Ministry of Micro, Small and Medium Enterprises (MoMSME) and the World Bank. The programme is designed to enhance the competitiveness and growth of Micro, Small, and Medium Enterprises (MSMEs) across Maharashtra.
Launched by the Hon’ble Prime Minister in 2022, RAMP aims to address key challenges faced by MSMEs, with a focus on fostering innovation, improving market access, promoting sustainable practices, and expanding support for women-led enterprises. The initiative ultimately seeks to strengthen the MSME ecosystem and ensure long-term benefits for enterprises nationwide.
