Mumbai- In a bold celebration of Mumbai’s vibrant Ganesh Chaturthi festivities, TRILOK, the AI-led music collective known for fusing Indian roots with global sounds, has released a powerful reimagining of the iconic Ganpati aarti “Sukhkarta Dukhharta.” The track delivers a high-energy blend of rock, electronic beats, and desi percussion, creating a sound that is both deeply devotional and unmistakably street-ready.
The launch is supported by boAt, India’s leading audio wearable brand, and Zomato, the country’s prominent food ordering and delivery platform. Together, they’ve amplified the reach and cultural impact of the campaign, turning it into one of the most anticipated content releases of this Ganpati season. The music video also features popular actor-creator Neel (@justneelthings), adding to its star appeal and visual dynamism.
“Ganpati is all about music and devotion, the very spirit that our collaboration with Trilok has captured and celebrated over the past year. As we cherish these little moments of togetherness, boAt is happy to have always been able to provide a platform for local talent to truly shine, and we hope this initiative brings out the best of their potential this time as well,” said a boAt spokesperson.
The video is a vibrant love letter to Mumbai, capturing the city in full festive mode — crowds dancing, dhols resonating through the streets, and bursts of color painting the air. Zomato Delivery Partners are seen celebrating the spirit of the festival, joining in the city’s iconic Visarjan processions. TRILOK rides through the streets on a decorated truck, jamming live with percussionists and connecting directly with the people.
With its raw energy and innovative sound, the track offers a modern tribute to tradition, bridging the gap between the sacred and the contemporary.
