Noida: Saya Group, a real estate developer in North India, has announced the launch of its Grand Umbrella Campaign for the upcoming festive season. The campaign aims to drive sales worth INR 80 crore through a mix of luxury residential offerings and high-street commercial developments.
The initiative comes amid peak festive buying sentiment, with real estate emerging as a preferred asset class for both homebuyers and investors. Saya Group’s strategy focuses on tapping aspirational buyers and discerning investors by providing exclusive festive deals and flexible investment options.
Sales are expected to be led by Saya Gold Avenue, the Group’s premium residential project in Indirapuram, alongside marquee commercial developments such as Saya SouthX in Greater Noida West and Saya Piazza at Jaypee Wishtown, Noida. These projects are designed to cater to a diverse buyer base, from families seeking upscale living to investors pursuing secure, high-return commercial assets.
The Grand Umbrella Campaign includes a range of festive-exclusive offers, such as:
- Ready-to-move homes with immediate registry and possession
- INR 5 lakh Croma vouchers for new buyers
- Flexible payment plans to ease home ownership
- Limited-period festive discounts across select residential and commercial projects
The campaign is further strengthened by premium brand leasing at Saya’s commercial developments, ensuring consistent footfall and added value for investors. Rising market values in Indirapuram, where real estate prices have surged recently, also bolster the attractiveness of Saya Gold Avenue as an investment hotspot.
Commenting on the initiative, Vikas Bhasin, Managing Director, Saya Group, said, “This campaign is not just about festive offers—it is about setting new benchmarks for how real estate brands engage with homebuyers and investors. The festive season has always been a strong driver of sentiment in India, and with the Grand Umbrella Campaign, we are confident of crossing our INR 80 crore revenue target this year. With marquee residential and commercial projects under our portfolio, Saya is positioned to deliver both lifestyle value and strong investment potential.”
With over two decades of experience in delivering residential and commercial landmarks, Saya Group has built a reputation for timely delivery, quality construction, and customer-centricity. The Grand Umbrella Campaign reflects this ethos, combining curated festive offers, premium leasing updates, and a focus on transparency and trust.
Looking ahead, Saya Group expects the festive momentum to strengthen its broader revenue pipeline for FY2025, reinforcing its growth trajectory and solidifying its position as one of NCR’s most trusted developers.
“The festive season always brings optimism and positivity. We see this as the perfect opportunity to deepen our engagement with buyers and deliver long-term value. Our focus remains on creating assets that stand the test of time and contribute meaningfully to people’s lives,” added Bhasin.
